LocaModa drops new social media app for DOOH

June 28, 2011

Cambridge, Mass.-based LocaModa today launched its Community Board 1.0, which it says is a new place-based social media application that runs on any digital…

Angry Birds take flight on digital signage, fly into real Barcelona sky

by Christopher Hall — w, t

Branding takes flight in the virtual and real worlds with DOOH and flying "birds" in Barcelona.

DOOH advertising UK tool hires (Video)

June 22, 2011

U.K.-based digital marketing agency Argent Ram Media is piloting new digital signage displays for one of their major clients, a DIY tool-rental service called…

Interactive digital signage goes to the Ducks at UO alumni center (Video)

by Christopher Hall — w, t

Movable touchscreen columns and interactive multitouch tables enliven the university's new facility.

InfoComm11: LG incorporates digital signage and live TV

June 16, 2011

LG Electronics IUSA unveiled its "EzSign TV," the first LG digital signage solution to incorporate live TV without additional hardware, at InfoComm 2011 in…

Make 'em laugh: SeeSaw Networks inks content deal with NYC comedy club

June 15, 2011

Digital place-based media company SeeSaw Networks announced that it has inked a content agreement with New York City's Gotham Comedy Club to develop and…

InfoComm11: 1 bat, 2 mergers and a digital signage overview

This is just a taste of some of the digital signage-centric news coming out of this year's InfoComm A/V trade show.

Kiwi mobile marketing firm targeting US digital signage space

by Christopher Hall — w, t

A New Zealand-based DIY mobile marketing firm is targeting DOOH to help its entry into the U.S. market.

Screenfeed, Reflect announce digital signage partnership

June 9, 2011

Reflect, a provider of digital out-of-home merchandising and advertising solutions, and Screenfeed, a provider of digital signage content channels…

Commentary: Digital signage market heating up, don't get burned

As the digital signage market heats up, it's more important than ever to deliberate carefully and plan ahead.

PRN inks deal for custom digital signage video content

April 21, 2011

Meredith Corp. recently announced an agreement between Meredith Video Studios, its multiplatform and branded-entertainment division, and Premier Retail…

DPAA launches standardized guidelines for DOOH ads

April 12, 2011

The Digital Place-based Advertising Association recently unveiled guidelines for standard advertising units.

Christie inks strategic partnership deal with Allure Global Solutions

March 27, 2011

Christie and Allure Global Solutions have announced a strategic sales partnership designed to provide turnkey solutions for digital signage applications.

Three Reasons To Use Software Providers for Digital Signage Content

The expertise of providers tops agencies for efficiency, cost and best use of software.

Flyte Systems expands airline information services to international hotels

March 23, 2011

Flyte Systems, a provider of airport travel information displays and digital signage content for the hospitality industry, convention centers and related…

Infomercials on digital out-of-home

by Christopher Hall — w, t

RVue announces deal with an infomercial company and availability of Web-based analytics for networks.

Chevron Venezuela filling up employees with digital signage

March 21, 2011

According to Venezuelan digital signage firm IMVINET, Chevron in Venezuela is using IMVINET-designed digital signage content to update its eBoard corporate…

'Hacking' Times Square digital signage

by Christopher Hall — w, t

Yesterday, someone forwarded me a link to a curious video on YouTube, one that purports to show someone hacking the feeds to the digital signage displays in…

WAND Corp.’s Digital Restaurant wins content award

March 10, 2011

WAND Corporation’s Creative Team “Digital Mojo” earned a Content Award at the Digital Signage Expo in Las Vegas in February.

Bus stop wizard: video games and interactive digital signage

by Christopher Hall — w, t

Obscura Digital and Clear Channel Outdoor just wrapped the successful trial of new interactive outdoor digital signage.