Advertising News
Mall media specialist to deploy DOOH network with audio
April 17, 2017
Limited Space, a shopping center media specialist, plans to invest in a responsive DOOH advertising network. The network of displays, once deployed, will reach…
read nowDPAA releases programmatic standards for DOOH industry
April 14, 2017
The Digital Place Based Advertising Association has launched its programmatic standards for DOOH. This is part of an effort to help facilitate DOOH…
read nowChicago Transit Authority to deploy 130 displays
April 13, 2017
The Chicago Transit Authority has partnered with Intersection to build a digital transit advertising network. The CTA plans to deploy 130 displays throughout…
read nowDT Research launches menu boards with FDA labeling
April 5, 2017
DT Research recently teamed up with Hilton Digital to launch its Digital Menu Board solution that complies with FDA nutritional standards. The solution also…
read nowHyundai to feature on Piccadilly Lights
March 27, 2017
The iconic London advertising location Piccadilly Lights was shut down for renovation. Hyundai, a past advertiser at the Lights, has announced it plans to…
read nowPiccadilly Lights turned off for innovations for first time in 20 years
January 26, 2017
Piccadilly Lights, a famous advertising location in London, has turned off its lights to replace the current screens with one large LED display. The last time…
read nowBroadSign brings DOOH software to Russia with love
January 23, 2017
Laysa Digital Llc. has selected BroadSign International to provide DOOH software for a transit network in Russia. BroadSign will initially integrate its…
read nowMiami arena LED displays withstand hurricanes
January 5, 2017
Florida was hit with Hurricane Matthew and Hermine in 2016 along with three tropical storms and withstood millions of dollars in damage. American Airlines…
read nowClear Channel releases DOOH purchasing solution
December 27, 2016
Clear Channel Outdoors Americas, a subsidiary of iHeartMedia Inc., has teamed up with Rubicon Project to launch an OOH buying solution. Businesses can purchase…
read nowDigital signage cell phone charging kiosks enter college sports arenas
December 15, 2016
Brightbox Inc. has deployed its cell phone charging kiosks at eight universities across the U.S. through a partnership with Frontier Communications Corp. The…
read nowOcean Outdoor to upgrade Coca Cola London ad center with 4K LED
December 13, 2016
Ocean Outdoor, an OOH media company, plans to upgrade Piccadilly Lights, an advertising location built in London in the early 1900s, with a 4K LED screen.
read nowAdQuick launches OOH advertising marketplace
November 17, 2016
AdQuick has launched its marketplace for selling outdoor and out-of-home advertising. Businesses can use AdQuick to craft their self-service OOH campaigns…
read nowUnited Way promotes services with digital signage
November 11, 2016
United Way, a charity organization, has partnered with Eyeconic.tv to promote its 211 services at Cash Advance locations with indoor digital billboards…
read nowRouge Media rebrands media networks for men and women
November 8, 2016
Rouge Media, an OOH media company, has officially renamed its media and marketing platform, Beauty Network to Women's Network. The company has also officially…
read nowAllure opens Product Innovation Center to showcase solutions
November 7, 2016
Allure, a Christie company, has opened a Product Innovation Center in Atlanta. The center is designed to offer a tour of Allure's digital signage…
read nowBroadSign selected as digital signage partner for advertising offering
November 3, 2016
BroadSign International Llc., a digital signage software company, has teamed up with Imediacenter to provide digital signage software for its retail…
read nowSurvey: Conventional OOH ads bore customers
October 28, 2016
StickerRide, an advertising platform, recently conducted a survey with 400 consumers in the U.S. to gauge their feelings towards outdoor advertising. The…
read nowNanoLumens deploys advertising tower in New Zealand
October 27, 2016
NanoLumens, a digital signage company, recently collaborated with Digital Place Solutions and QMS Media to deploy digital displays called the "Britomart…
read nowDental center rolls out digital signage media network
October 18, 2016
Great Expressions Dental Centers, a dental organization with 269 practices in the U.S., has teamed up with 10 Foot Wave to deploy a digital signage media…
read nowVision Media Management inks acquisition of digital display network company
October 17, 2016
Vision Media Management, a marketing company for entertainment studios, has acquired Cinema Scene Marketing to expand its digital capabilities. Vision can now…
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