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Advertising News

Hyundai to feature on Piccadilly Lights

March 27, 2017

The iconic London advertising location Piccadilly Lights was shut down for renovation. Hyundai, a past advertiser at the Lights, has announced it plans to…

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Piccadilly Lights turned off for innovations for first time in 20 years

January 26, 2017

Piccadilly Lights, a famous advertising location in London, has turned off its lights to replace the current screens with one large LED display. The last time…

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BroadSign brings DOOH software to Russia with love

January 23, 2017

Laysa Digital Llc. has selected BroadSign International to provide DOOH software for a transit network in Russia. BroadSign will initially integrate its…

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Miami arena LED displays withstand hurricanes

January 5, 2017

Florida was hit with Hurricane Matthew and Hermine in 2016 along with three tropical storms and withstood millions of dollars in damage. American Airlines…

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Clear Channel releases DOOH purchasing solution

December 27, 2016

Clear Channel Outdoors Americas, a subsidiary of iHeartMedia Inc., has teamed up with Rubicon Project to launch an OOH buying solution. Businesses can purchase…

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Digital signage cell phone charging kiosks enter college sports arenas

December 15, 2016

Brightbox Inc. has deployed its cell phone charging kiosks at eight universities across the U.S. through a partnership with Frontier Communications Corp. The…

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Ocean Outdoor to upgrade Coca Cola London ad center with 4K LED

December 13, 2016

Ocean Outdoor, an OOH media company, plans to upgrade Piccadilly Lights, an advertising location built in London in the early 1900s, with a 4K LED screen.

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AdQuick launches OOH advertising marketplace

November 17, 2016

AdQuick has launched its marketplace for selling outdoor and out-of-home advertising. Businesses can use AdQuick to craft their self-service OOH campaigns…

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United Way promotes services with digital signage

November 11, 2016

United Way, a charity organization, has partnered with Eyeconic.tv to promote its 211 services at Cash Advance locations with indoor digital billboards…

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Rouge Media rebrands media networks for men and women

November 8, 2016

Rouge Media, an OOH media company, has officially renamed its media and marketing platform, Beauty Network to Women's Network. The company has also officially…

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Allure opens Product Innovation Center to showcase solutions

November 7, 2016

Allure, a Christie company, has opened a Product Innovation Center in Atlanta. The center is designed to offer a tour of Allure's digital signage…

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BroadSign selected as digital signage partner for advertising offering

November 3, 2016

BroadSign International Llc., a digital signage software company, has teamed up with Imediacenter to provide digital signage software for its retail…

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Survey: Conventional OOH ads bore customers

October 28, 2016

StickerRide, an advertising platform, recently conducted a survey with 400 consumers in the U.S. to gauge their feelings towards outdoor advertising. The…

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NanoLumens deploys advertising tower in New Zealand

October 27, 2016

NanoLumens, a digital signage company, recently collaborated with Digital Place Solutions and QMS Media to deploy digital displays called the "Britomart…

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Dental center rolls out digital signage media network

October 18, 2016

Great Expressions Dental Centers, a dental organization with 269 practices in the U.S., has teamed up with 10 Foot Wave to deploy a digital signage media…

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Vision Media Management inks acquisition of digital display network company

October 17, 2016

Vision Media Management, a marketing company for entertainment studios, has acquired Cinema Scene Marketing to expand its digital capabilities. Vision can now…

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Time teams up with Ziosk to offer magazines, advertising on kiosks

October 12, 2016

Time Inc. has partnered with Ziosk, a restaurant ordering kiosk company, to syndicate People, Sports Illustrated and Entertainment Weekly on the Ziosk tablets.

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DOOH campaign targets audience with facial recognition technology

October 5, 2016

Posterscope USA, a DOOH company, recently partnered with Quividi, EYE Corp Media and Engage M1 to launch a campaign for the GMC Acadia car, which used facial…

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Outdoor Advertising Association of America to fight negative labels with voter registration

September 28, 2016

The Outdoor Advertising Association of America is attempting to battle back against negative labels in American politics with a digital campaign that pushes…

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JCDecaux launches DOOH screen at London Blackfriars station

September 27, 2016

JCDecaux, an outdoor advertising company, has expanded its digital rail portfolio by deploying a new Transvision screen in at Blackfriars station in London.

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