Podcast

Podcast episode 7: Designing the perfect CMS

Digital Signage Today spoke with Enplug CEO Nanxi Liu on how to build the perfect CMS without breaking the bank.

October 25, 2019

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Podcast Summary

When it comes to digital signage, one of the most complicated elements is the content management system. When comparing various CMS systems, it can be very difficult to judge which one will handle your needs without breaking the bank.

In today's podcast, Digital Signage Today editor Bradley Cooper interviewed Nanxi Liu, CEO of digital signage software provider Enplug to get her perspective on how to pick the best CMS and how to maximize its effectiveness.

Liu addressed questions such as:

• What are some major challenges with content management?
• How can you boost ROI with a CMS?
• Cloud vs. onsite, which one is better?
• How can users deliver dynamic campaigns without breaking the bank?
• Should end users design content in-house or hire an agency?

You can listen to the interview in full above.