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Digital signage podcast addresses 2021 design trends

Rich Archer, creative lead at Omnivex, discusses the Pantone color of 2021 and what trends we will see digital signage design this year.

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January 29, 2021

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Podcast Summary
When thinking about digital signage content, it can easy to get caught in the more complex aspects, such as how and when to trigger the content or what kind of advertising strategy to use. It is important, however, not to forget the key ingredient to good content: good design.

However, in order to have a good design, you need to be aware of what current design trends are and what customers resonate with the most, as well as what colors are in style. For example, Pantone regularly publishes its colors for the year, which can influence designs across many industries. Pantone picks its colors based on what it sees as the themes of the year. For example, this year it picked PANTONE 17-5104 Ultimate Gray, which represents a firm foundation.

On today's episode of the Digital Signage Today podcast, Rich Archer, creative lead at Omnivex, shared some crucial detail on current and future design trends. He addressed topics such as: