News

YCD picks up C-Nario

October 27, 2011

YCD Multimedia, a provider of smart digital media experiences to the retail business world, recently announced the acquisition of digital signage solution provider C-nario in a stock transaction.

The combination of YCD and C-nario will bring together the comapnies to deliver a robust end-to-end solution that encompasses everything from content management to measurement and analytics. according to the announcement. This solution is designed to deliver a complete brand experience in the retail industry as well as in other market segments. As a result of the recent integration, the company will expand its reach to serve more than 2,000 brands, including leading Fortune 500 global brands, in more 40 countries worldwide, according to YCD.

Noam Levavi, co-founder and CEO of YCD will continue to lead the combined entity from its New York City headquarters.

"This step opens new horizons and creates tremendous opportunities for the consolidated company," Levavi said in the press release. "By combining YCD's offering and expertise together with C-nario's high-end digital signage technology we take another major step toward achieving our vision of delivering personalization and measurement to brick-and-mortar environments."

The company said it had also completed a new $6 million fundraising round led by Carmel Ventures, Opus Capital, Pitango Venture Capital and Plenus, together with other existing shareholders.

"We are delighted to have assisted this transaction and to be able to invest in the combined entity," said Avi Zeevi, C-nario's chairman and general partner and co-founder of Carmel Ventures. "We can now combine the power of our individual strengths and core competencies to establish a leadership position in the digital signage industry."

"We plan to increase market share and broaden our coverage," said Rami Kalish, YCD's chairman and managing general partner and co-founder of Pitango Venture Capital. "We see a tremendous number of business opportunities that we and our partners can effectively and efficiently target, and we plan to pursue those opportunities."

Learn more about digital signage software.