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Warner Bros taps Grand Visual in 'Wonka' DOOH promotion

Grand Visual has been tapped by Warner Bros to promote its film "Wonka" in a global DOOH campaign that included 3D anamorphic elements, according to a press release.

TOKYO, JAPAN - Dec. 13, 2023: Detail of a Wonka-themed Christmas display in Tokyo's Nihonbashi Muromachi area. Image: Adobe Stock

January 4, 2024

Out-of-home advertising creative firm Grand Visual has been tapped by Warner Bros to promote its film "Wonka" in a global DOOH campaign that included 3D anamorphic elements, according to a press release.

The campaign included large-scale 3D anamorphic creative, such as clips of "Wonka" star Timothée Chalamet tipping his hat to passersby, in locations like New York City, U.S.A. along with Hong Kong, Changsha, and Guangzhou, China.

A video including samples of the outdoor DOOH campaign is available below.