News

Property management firm invests in digital signage

Leasing agency Kings Lettings has turned to digital signage to make a big impact at its new London office located in Shepherds Bush, according to an announcement from digital signage provider Eclipse Digital Media.

February 3, 2016

Independent specialist leasing agency Kings Lettings has turned to digital signage to make a big impact at its new London office located in Shepherds Bush, according to an announcement from digital signage provider Eclipse Digital Media.

The U.K.-based Eclipse provided the digital signage solution, comprising high-bright window displays including two Samsung OM55D-W high-bright Smart Signage Platform displays, six 15-inch high-bright screens and Android digital signage media players - all managed using embed signage cloud-based digital software.

"The digital signage has created a good amount of interest 'front of house' and we are planning to expand in future," Kings Lettings Director Oliver King said in the announcement.

Kings Lettings is an independent estate agency specializing in leasing and management for residential tenancies centered on West London and the M3 and M4 corridors. The agency has a number of offices based in London, Berkshire and Middlesex in the U.K.

"The primary objective for installing digital signage was to create a high-impact, paperless window display which can be easily updated with a variety of content types," King said.

Along with the supply and installation of the solution, Eclipse Digital Media said it also assisted in the development of the screen content, which is managed and maintained by store staff via an Excel Spreadsheet. The staff update property information, save and upload the Excel file and associate any property images. Content is then published to the displays within the template design.