News

PRN, World Fishing Network announce in-store network programming

May 6, 2009

Vignettes will bring viewers to an exotic or intriguing fishing location from around the U.S. "WFN's Reel Road Trip" segments will give consumers a taste of some of the greatest spots to fish, seen in stunning HD.

"We are very pleased to add WFN to our list of premier content providers," said Keith Daly, PRN senior vice president, content strategy and creative services. "The beauty of the outdoors and fishing on HDTV screens is another way for us to connect with customers in our retail locations."

"WFN is always looking for new ways to showcase the stunning clarity of WFN HD," said Christopher Doyle, WFN vice president, marketing. "Partnering with a network that has the reach and scope of PRN is the perfect way to allow even more people to travel to the best fishing destinations across the country, all through the WFN HD experience."