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Omnivex, DST webinar looks at making ads work better with digital signage

January 15, 2013

Digital Signage Today and digital signage software provider Omnivex Corp. will present an educational webinar, "Improving Advertising Effectiveness with Digital Signage," at 2 p.m. eastern on Tuesday, Jan. 29.

Advertisers are always looking for more effective ways to deliver branded messaging to consumers. By investing in digital signage, advertisers are able to create stunning content in tighter timeframes by eliminating the need to produce, distribute and dispose of print collateral. This content can also be delivered more effectively by using data to determine when and where a particular ad should be displayed. By making the message contextual and relevant to the viewer, the impact of brand messaging increases substantially.

During this webinar participants will learn how digital signage enables advertisers to reduce costs and increase ROI; create and distribute content more efficiently; improve message quality and effectiveness; and drive engagement and interactivity.

The webinar discussion will be led by Omnivex CEO and Director of Software Development Doug Bannister.

Register for the free, hour-long webcast here.

Read more about digital signage and advertising.

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