News

North American Digital Signage Index dropping

October 11, 2013

According to the Platt Retail Institute, the Current Digital Signage Index decreased by 3.59 percent, from 121.71 in the first quarter of 2013 to 117.34 in the second quarter of 2013.

Comparing Q2 2013 to Q2 2012, the Current DS Index increased by 8.14 percent. The Near-Term DS Index rose by 12.27 percent, indicating an increase in sentiment over the next three to six months.

PRI Director and Research Fellow Steven Keith Platt said in an announcement that "the decrease in the second quarter's Current DS Index of 3.6 percent essentially reverses the gain of 4.5 percent recorded in the first quarter. We are revising downward our industry outlook for the balance of the year."

The complete Q2 2013 North American Digital Signage Index is available from the PRI Resource Library at http://www.plattretailinstitute.org/Indexes. The report includes 28 charts and graphs, and commentary about industry trends.

Learn more about digital signage trends and statistics.