November 12, 2018
Navori has partnered with NEC Display Solutions to integrate its QL digital signage engine with NEC's ALP business intelligence analytics platform.
With this solution, customers can measure audiences and trigger content based on audience triggers, according to a press release.
The ALP platform uses video analytics to identify customers and respond to customer triggers to help create better experiences and deliver more relevant content. The platform also features cloud computing, content creation capabilities and customized software development.
"Digital signage is a key element of broader retail customer experience strategies that are intended to engage shoppers, and inspire return visits," Jeffrey Weitzman, managing director at Navori, said in the release. "Working with NEC, we have an opportunity to help our retail clients better understand shopper behavior, and unleash new customer experience strategies that improve loyalty and increase in-store sales. Navori's flexible and open integration options, coupled with our rich feature set, make this integration with NEC a natural fit for both companies, and will ultimately help to accelerate NEC ALP rollouts to retail businesses worldwide."