News

Nanonation showcasing in-store engagment strategies at CETW 2011

April 24, 2011

Nanonation announced today that it will showcase a number of new, digital screenmedia solutions at the Customer Engagement Technology World show in San Francisco, April 27-28.

The Nanonation booth will help visitors explore an array of digital signage, kiosk and mobile solutions developed for leading brands worldwide, the company said. The theme of the exhibit will be "Start Here," and the aim is to help visitors find the best ways to capitalize on the latest technology and marketing solutions to impact the customer experience.

CETW visitors will be able to scan QR codes for instructions on how to play the interactive "Start Here" game and win prizes including books from best-selling authors Seth Godin and Gary Vaynerchuk or an iPad 2.

"Our goal at CETW is to help retailers begin to navigate the complexities of designing, deploying and managing digital in-store technologies," Nanonation CMO Brian Ardinger said in the announcement. "We wanted to have a fun way to help retailers explore and experience more options for engaging and interacting with customers."

In addition to firsthand demonstrations of award-winning solutions such as the Waste Management Greenopolis recycling kiosk, which provides customers an easy way to recycle and earn reward points, Nanonation staff will also be giving live demonstrations of FrameWorks DS, the newest addition to its suite of digital signage solutions, as well as a variety of mobile and digital signage examples.