News

Marketing firm acquires digital signage ad network

August 15, 2013

W Technologies Inc. recently completed a transaction to acquire all of the issued and outstanding stock of digital signage advertising firm AdMedia Group Inc., with which it previously had a joint venture agreement, according to a company announcement.

The Orange County, Calif.-based AdMedia Group now will operate as a wholly owned subsidiary of W Technologies. AdMedia Group is engaged in the digital advertising distribution market with an advertising delivery system through the placement of its systems in locations with high-traffic viewership, tested response recognition rates and interaction with multiple advertisers, the announcement said.

W Technologies and its subsidiaries, SoMo Technologies Inc. and AdMedia Group, offer their clients a comprehensive development strategy of integrated technology-based, cross-sectional marketing to potentially increase their exposure and revenue, the company said.

Learn more about digital signage advertising.