News

Manhattan art school and gallery puts digital signage on the easel

A Manhattan art school and gallery has opted for industrial digital media players from Videotel for its digital signage needs, according to an announcement from Videotel.

February 23, 2015

A Manhattan art school and gallery has opted for industrial digital media players from Videotel for its digital signage needs, according to an announcement from Videotel.

School of Visual Arts runs an art gallery and three art school campuses in the Manhattan area. With up to 52 exhibitions a year, plus presentations and educational events, SVA relies on digital displays to deliver information and entertainment. After testing its options, the gallery chose Videotel's VP71 as its go-to industrial digital signage media player, the announcement said.

Tyson Skros, SVA Gallery's exhibition manager, said in the announcement that the gallery found most media players to be too finicky. He said that the company chose the VP71 because "it just works, every time." According to the announcement, Skros praised the media player's versatility and ability to adapt to a range of formats, saying that gallery employees don't have time to re-encode media in the middle of exhibit installations or during event setup. The gallery relies on the VP71 as a primary source for all its audio and video needs, Videotel said.

Skros also cited the durability of the VP71 digital signage player and the ease of use, which makes work efficient for the staff. The gallery doesn't have to provide in-depth technical instructions for off-site installations, and the player works for complex multimedia as well as traditional movie screenings, the announcement said.

The VP71's industrial design allows continuous play, auto loops and auto repeats without the need for a remote or menu, a design intended to make it an appropriate choice for museums and galleries. According to Videotel, the player's rugged design ensures more than six years of use without failure, and the gallery can make use of functions such as motion and proximity sensors for an interactive audience experience.