May 8, 2013
The Middle East and Africa are seeing strong investment in aviation infrastructure, and LG Electronics wants to capitalize. According to AMEinfo.com, a Middle East-focused business website, the South Korean electronics giant had a substantial presence at this week's Dubai Airport Show, where it showed off new digital signage products and solutions for airports and airlines.
"The sustainable business and economic environment in general and investments in the airports developments in the region offers tremendous growth opportunities," James Park, CEO of LG Middle East and Africa, said in the story. "LG is committed to this region by bringing the latest technologies and solutions that suits the present and future needs. Our line-up of products fits perfectly with the ambitions of this region to become one of the world's most preferred travel hubs."
According to the site, the Middle East will see up to $90 billion in aviation-related investment through 2020, when its airports are expected to handle 400 million passengers annually. The airports in the Gulf Cooperation Council region, which encompasses Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the United Arab Emirates, are known for investing in technology and for handling heavy passenger loads, the site said, adding that Dubai International Airport currently ranks second in international passengers and expects to be No. 1 by 2015.
According to the site, LG is consolidating and expanding operations across the Middle East and Africa and has become a major player in the B2B segment. LG displays are common in airports around the world and have spread from the usual locations — flight information, baggage pick-up and check-in — to areas such as duty free, food courts, parking and waiting areas and more as global brands strive to get their messages in front of passengers and airport visitors.
At the Airport Show this week, LG showcased several products and solutions, including its 84-inch Ultra HD screen with energy-efficient IPS panels, a 55-inch video wall, stretch monitors, outdoor signage and EZ sign TV, which comes with signage function in the form of a billboard TV without additional hardware. The company also highlighted solutions built around the interactive screen, through a massive video wall with an interactive interface that creates an immersive digital signage experience through social networking.
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