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Jolt OOH network impressions see robust increase

Adobe Stock

March 16, 2026

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Jolt, Australia's first network of EV charging stations and owner of a digital out-of-home advertising network, saw its digital OOH network impressions jump by 30% from Q3 2025 to Q4 2025.

The increase spurred a lifting capacity to more than 177 million ad views each month and was due to a launch of 30 high-impact screens across Western Sydney and Brisbane, according to a press release.

The new screens increased the network's physical footprint by 11% and boosted audience reach and engagement.

Jolt bolstered its free EV charging offering in Western Sydney in recent months, with new sites unveiled in Parramatta, Blacktown and Bella Vista in key transit and entertainment precincts.

Jolt's recent Brisbane expansion, including new sites in Windsor, Clayfield, Taringa, Toowong, Virginia, Chermside North and Zillmere Village in the city's north, have driven large-scale growth for its Queensland network, with a 48% jump in Jolt screens and delivering a 47% lift in ad impressions.

Jolt Australian Country Manager Stuart Moffatt said the data highlights Jolt's unique ability to build brand salience through strategic density.

"Our focus is on taking a strategic approach to network density — by securing unbeatable real estate in essential transit and retail hubs, Jolt is delivering higher frequency and stronger ROI for our brand partners," Moffatt said in the release.

Jolt also expanded its footprint in New Zealand in 2025, rolling out charging stations in Wellington, while expanding its Canadian and U.K. footprint.

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