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Intersection wins advertising contract with Portland's TriMet

August 25, 2020

Intersection, a smart cities media and technology company, has won a five-year contract to sell advertising across TriMet's public transportation system in Portland, Oregon. Intersection will deliver advertisements in bus shelters, benches, elevator wraps, vehicle interiors and other locations, according to a press release.

In particular, Intersection will reach more than 700 buses, 145 light rail vehicles, 296 paratransit vehicles, 553 benches, 118 ad shelters and 94 stations, according to the release.

"Advertising on public transit has long been a cost-effective way to reach large, diverse audiences, and is simple to execute and hard to ignore," Doug Kelsey, general manager, TriMet, said in the release. "TriMet looks forward to a successful partnership with Intersection, together offering media opportunities across our 533-mile service district and to a region of more than 1.8 million people."