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Hivestack expands in China with Tulip partnership

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November 7, 2022

Hivestack, a global pDOOH firm, has partnered with Tulip Media, an outdoor LED firm, to expand in China, according to a report in exchangewire.com.

The deal will connect ad buys on Hivestack's supply side platform with more than 100 mega screens in 15 cities, including Beijing and Shanghai.

"With the advanced programmatic capabilities of the Hivestack SSP, we can provide local and worldwide advertisers with the ability to target their core audiences with precision," Aileen Ku, general manager at Hivestack, China, said in the report.