Software

Fusion Signage, Integrate Expo celebrate decade of partnership

Image: Fusion Signage

August 12, 2026

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Integrate Expo, an Australia-based AV and integration trade show, and Fusion Signage, an Australian-owned digital signage software specialist, are marking a decade of of partnership.

Fusion Signage has been responsible for the design and supply of event content across the Integrate Expo floor for 10 years, creating the signage experience that attendees encounter from the moment they arrive at the ICC Sydney, according to a press release.

"A successful decade-long partnership in this industry is rare and for us it signals something deeper than a vendor arrangement," Fusion Signage Founder Emily Ingram said in the release. "We're not just a supplier to Integrate, we're embedded in the experience. We've evolved with the show, with the broader digital signage market and with their team. The relationship with Soren, Deb and their Diversified Australia team is one we genuinely value. We're all the same real, honest people year on year and I think that consistency is a big part of why this has worked so well for ten years."

Across the venue, Fusion Signage delivers a cohesive event experience spanning every screen a visitor interacts with. External entrance blades outside the ICC, entrance hall screens, registration and foyer overhead displays, interactive kiosks at each entrance, concourse LED panels and central bar screens all run content designed and managed by the Fusion team.

Welcome screens at each entrance and directional signage guide visitors efficiently to registration, exhibition halls, seminar theaters and key features, reducing congestion and confusion at high-traffic moments. Branded welcome content at collection points creates a polished first impression, while event information screens surface seminar schedules, theater timetables and what's-on highlights throughout the day, supported by scannable QR codes that link attendees to the event app for session reminders, speaker promotions and live wayfinding.

Sponsor and exhibitor messaging is carried across the same high-traffic locations, maximising visibility and reinforcing event value for partners. Underpinning all of it is a consistent visual identity with colours, typography, messaging and motion graphics applied uniformly across every display. In this way the event reads as a professionally managed experience rather than a collection of disconnected screens.

SoftwareFusion Signage

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