Employment agency adds digital signs in 70 offices

DIEGEM, Belgium — Cisco announced that Accent Jobs For People, the fastest-growing employment and recruitment agency in Belgium, which also operates in France and the Netherlands, is installing Cisco Digital Signage to deliver up-to-the minute, eye-catching advertising direct to 70 of its offices in Belgium and the Netherlands this year. Cisco Digital Signage is a networked solution for the creation, management and publishing of digital media to on-premise, high-definition digital displays.

Cisco Digital Signage is playing a key role in supporting Accent's new brand-identity launch this year. In addition to introducing a new logo, a restyled Web site and an extensive advertising campaign, Accent is also renovating its offices throughout Belgium, the Netherlands and northern France. Central to its new office design is a dynamic shop window concept using the Cisco Digital Signage to display the group's advertisements, deliver company information and offer up-to-the minute updates on job vacancies and professional opportunities.

Accent can manage the publishing of all content using the Web-based Cisco Digital Media Manager software centrally from its Sales Support Center in Roeselare. The Cisco Digital Media Manager enables Accent to use standardized templates for its content, helping Accent to strengthen its brand and help ensure uniformity of communication.

Content can also be easily pre-programmed for display at certain times and customized for specific locations, regions, languages and target groups for delivery over the group's wide-area network to the Cisco Digital Media Players being installed at each location. To help ensure information is always current, vacancies that have been filled are automatically removed from playback on the digital screens as soon as the vacancy status is updated in Accent's vacancy management system.

Lebon IT Services is collaborating with Accent and Cisco to supply and implement the complete solution, including more than 150 LCD screens.