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Digital signage scoreboards set for cross-continental soccer exhibition in Mexico

Brookings, South Dakota-based Daktronics, working in conjunction with Mexican partner Pantallas Publitronics, has provided two new LED video displays for Estadio BBVA Bancomer, home of soccer team C.F. Monterrey in Monterrey, Mexico.

July 28, 2015

Brookings, South Dakota-based Daktronics, working in conjunction with Mexican partner Pantallas Publitronics, has provided two new LED video displays for Estadio BBVA Bancomer, home of soccer team C.F. Monterrey in Monterrey, Mexico.

The displays were installed this summer and are ready for C.F. Monterrey, commonly known as Los Rayados, to take to the pitch for their first match on Aug. 2, the eighth edition of S.L. Benfica's Eusébio Cup — which is normally held at S.L. Benfica's home stadium in Lisbon, Portugal.​

"We are excited to work with Daktronics to bring a better overall experience to our fans and sponsors for interaction, information and statistics at every event held at Estadio BBVA Bancomer," Vice President of C.F. Monterrey Tonatiuh Mejía said in the announcement. "We worked with world leaders in every aspect of creating this facility, which will be a tourist icon for the city, designed with iconic materials from our states and equipped with the highest audio and video international standards."

The new displays each measure 8.41 meters high by 19.02 meters wide and feature 13HD pixel layouts to provide crisp, clear imagery with wide-angle visibility to more than 50,000 seats in the newly constructed stadium, Daktronics said. The displays feature variable content zoning that allows each display to show one large image or to be divided into multiple different zones to provide a combination of live video, instant replays, scoring information, animations and sponsorship messages.

"Daktronics is thrilled for the opportunity to provide Los Rayados with these video displays at their new stadium in Monterrey and for the continual guidance from our long-time representatives in Mexico, Pantallas Publitronics, without whom the project would not have been possible," said Erin Harvey, Daktronics international sales representative. "The views of the mountains that form the backdrop of the stadium give it a commanding feeling. With the mountains, there's no doubt that you're in Monterrey; it's very much the home of Los Rayados. The Daktronics displays share part of that view, so it is important to put our best foot forward."

The installation comes with a digital content package from Daktronics Creative Services, the company's in-house creative department. Content will include a combination of custom-created Los Rayados and standard catalog content for logo animations, welcome messages and crowd prompts.