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Digital signage display shipments up $163M in Q1 2013

September 4, 2013

Global revenues for LCD public display shipments rose 22 percent, from $733.6 million in Q1 2012 to $896.9 million in Q1 2013, according to the latest NPD DisplaySearch Quarterly FPD Public Display Shipment and Forecast Report. Unit shipments grew 5 percent in the same period, from 514,800 to 539,000, DisplaySearch said in announcing the report.

The majority of the revenue increase can be traced to the shift in shipments of larger-sized, higher-priced displays and increased shipments of displays with super-narrow bezels, which are mainly used as a component in the build-out of video walls and other digital signage applications, the company said.

"We are starting to see the improved financial results of the planned shift in production to larger-sized panels," Todd Fender, senior analyst of professional and commercial displays with NPD DisplaySearch, said in the announcement. "Premium models increasingly will be shipped with smaller bezels, higher brightness and higher resolutions — which all lead to higher average selling prices."

In 2012, shipments of 60-inch-plus displays grew 89 percent year over year, with a 9.6 percent share of the large-screen public-display market. NPD DisplaySearch forecasts that shipments of 60-inch-plus displays will continue to grow rapidly, exceeding 1 million (16.3 percent of the market) by 2017, up from 308,000 units in 2013.

"It may take some time for 4K×2K to add significant revenue and volumes to the public display market," Fender said. "The initial growth of these high-resolution displays will be heavily focused on consumer markets and not necessarily on commercial markets."

The NPD report analyzes historical shipments, revenues and forecast projections to provide a detailed view of the public display market, the company said.

Learn more about digital signage trends.

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