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Retail

Creative Realities to tackle major retail rollout

Image via iStock.com

March 12, 2021

Creative Realities Inc., a digital marketing solutions provider, will deploy a full suite of digital signage solutions to an international convenience store chains with a footprint that is expected to surpass 14,000 stores in the U.S. and Canada, according to a press release.

CRI will provide its platform to manage content displayed on menu boards as well as offer its software-as-a-service platform for the menu board network. In the first quarter CRI will provide its Clarity content management platform for the company's menu boards, as well as its software-as-a-service for the menu board network.

In the first quarter of 2021, CRI converted 8,000 of the company's menu boards to the Clarity content management platform. It plans to expand this to more than 10,000 at the end of the year, with 2,000 displays added each subsequent year.

"CRI is uniquely qualified to take on an engagement of this magnitude, with the technical tools and agile infrastructure required to easily scale to thousands of locations," Rick Mills, CEO of CRI, said in the release. "We're proud of the work we've done to-date, and we're enthusiastic about taking our collaboration to the next level."

The name of the company was not disclosed in the press release.




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