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ComQi shopper engagement platform now supporting Samsung Smart Signage

Cloud-based shopper engagement technology provider announces its Engage platform now supports the Samsung Smart Signage digital signage displays that ship with a built-in media player.

November 18, 2014

Cloud-based shopper engagement technology provider ComQi has announced that its EnGage platform now supports a diverse range of Samsung Smart Signage digital signage displays that ship with a built-in media player. Samsung's Smart Signage Platform displays remove the requirement for external playback devices, so all an end-user needs to turn on digital signage is a power outlet and Internet connection, the company said.

ComQi said its retail-focused platform takes full advantage of the embedded processors built into Samsung's SSP displays, providing full support for 1080p HD video, dynamic HTML5 content and live data updating.

"We're particularly excited about what our HTML5 and dynamic data updating capabilities will do on SSP screens in both retail and QSR," ComQi President Stuart Armstrong said in the announcement. "Our EnGage platform makes it easy to take and use data from store systems and make conditional programming decisions on the fly, so SSP screens can automatically change spots and pricing based on things like price compliance, overstocks and promotional price reductions."

The ComQi release for SSP also supports external video and TV inputs, meaning in-store displays could be scheduled for events such as staff training or showing feeds from live fashion runway shows.

SSP support adds to an already broad spectrum of devices that run off ComQi's cloud-based content management system. The latest version, EnGage 8.6, allows network operators to design, program, schedule and distribute targeted, data-rich programming designed to engage and influence consumers.

"Retail and QSR are important strategic areas for the Samsung SSP Partner ecosystem," said Todd Bouman, vice president for product marketing at Samsung's Enterprise Business Division. "EnGage provides easy workflows and robust architecture to support large-scale enterprise deployments and networks. Heavily focused on shopper engagement, we've been impressed with how EnGage has been able to bring all that programming and scheduling muscle to our SSP displays."

Samsung offers several lines of SSP-embedded displays tailored for different use cases and engineering needs. Sizes range from 10-inch screens to massive 95-inch displays.

Along with embedded displays, ComQi's EnGage works on numerous devices, from interactive displays to video walls, and on both Linux and Android.