June 10, 2013
Digital signage media player provider BrightSign LLC has announced that NanoLumens, the award-winning any size, shape or curvature, large-format LED display manufacturer has chosen to install BrightSign's players in the sales showroom at the company's Atlanta headquarters.
This engagement is the latest milestone in the companies' long-standing collaboration, according to the announcement. BrightSign and NanoLumens work closely on a number of fronts, with BrightSign supplying players for all of NanoLumens' industry trade shows, events and sales demonstrations.
"We enjoy a very close relationship with NanoLumens, and we're pleased that they've entrusted us to power their newly renovated corporate showroom," BrightSign CEO Jeff Hastings said in the announcement. "The fact that they've chosen to install our players is a testament to the performance and reliability that BrightSign is known for."
NanoLumens' 6,000-square-foot showroom is located at the company's new 32,000-square-foot headquarters in Atlanta and houses an ever-changing collection of NanoLumens displays, ranging in size from 6 feet to more than 16 feet across. The showroom currently features 14 of the company's displays that highlight the diversity of NanoLumens' portfolio. The displays are powered by the XD1230, BrightSign's newest flagship player that boasts a video engine capable of playing two 1080p60 videos simultaneously, as well as the ability to display live HDTV content. In all, a total of six XD1230 units were installed, plus two of BrightSign's HD models to power a very unique mannequin display.
"We invite some of our largest and most important customers into our corporate showroom to demonstrate the full potential of our displays, and to do that, we need players that perform flawlessly, without interruption," said Josh Byrd, director of marketing at NanoLumens. "We need stunning video content to truly demonstrate what our displays are capable of, and BrightSign's new XD players fit the bill perfectly."
All of the players are routed through a Gefen switcher and into NanoLumens' display interfaces, enabling any player to feed content to any of the displays with just the push of a button. This enables the NanoLumens sales team to present compelling demonstrations, and even switch source content spontaneously to customize the sales experience in real time.
BrightSign's collaboration with NanoLumens extends far beyond the company's showroom. At this year's InfoComm tradeshow in Orlando, Fla., BrightSign's new XD digital signage players will power a half-dozen NanoLumens displays. NanoLumens' 600-square-foot booth also will feature NanoLumens displays ranging from the NanoFlex 112-inch to the impressive NanoSlim 181-inch, as well as a trio of NanoLumens Design Specific displays — each powered by their own BrightSign XD1230. In addition, BrightSign's booth will feature a NanoSlim 114-inch used to showcase the capabilities of BrightSign's new XD digital signage players.
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