March 11, 2007
Gizmag: A new Adidas store on Paris' Avenue des Champs Elysees features an interactive virtual mirror that allows visitors to "try on" the shoe of their choice — as long as it's Adidas. Unlike a conventional mirror, it does not display a true reflection; instead, a camera captures the customer's feet and legs and displays them as a video scene on the monitor. The various shoe models are inserted into the picture.