News & Media From Sean Matthews

How digital signage can help you reopen safely

by Sean Matthews — President & CEO, Visix, Inc.

In order to reopen successfully, you will need to practice transparency and communication, and with the right reopening digital signage messages you can ease…

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Hospital digital signage benefits everyone.

by Sean Matthews — President & CEO, Visix, Inc.

Hospital signs are crucial for helping people who are focused on other things to navigate a stressful situation and an unfamiliar environment especially during…

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16 reasons to adopt digital signage

by Sean Matthews — President & CEO, Visix, Inc.

If we told you there was a single product your business could buy that would save money, improve efficiencies, increase employee engagement, raise customer…

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9 ways to get your audience involved with your digital signage

by Sean Matthews — President & CEO, Visix, Inc.

Last time, we looked at some general tips to get your audience engaged, but now it's time to drill down into more specific techniques such as telling a story…

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How to use digital signage to increase audience engagement

by Sean Matthews — President & CEO, Visix, Inc.

How does an organization go about engaging their audiences? One of the most comprehensive tools available for delivering engaging communications is digital…

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How to build the best digital wayfinding solution

by Sean Matthews — President & CEO, Visix, Inc.

One of the most important elements in digital wayfinding is to plan in detail. Figure out everything going into your wayfinding before starting the design…

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20 common digital signage content grammar mistakes to avoid

by Sean Matthews — President & CEO, Visix, Inc.

It is very easy to make mistakes, but we see these 20 as the most common errors in marketing copy today. Some of these might seem obvious, but they are still…

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The importance of proofreading your digital signage

by Sean Matthews — President & CEO, Visix, Inc.

Digital signage is a visual medium, but you're also going to have to use text, and the words we choose not only decide how effective the communication is, but…

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Use video games, news to inspire your digital signage designs

by Sean Matthews — President & CEO, Visix, Inc.

One way to boost digital signage engagement is to utilize both news and entertainment in your content.

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Use movies, TV to inspire your digital signage designs

by Sean Matthews — President & CEO, Visix, Inc.

Your organization is made up of people, and so is your audience. When trying to engage them with digital signage messages, it's crucial to keep this in mind at…

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How to do digital wayfinding right

by Sean Matthews — President & CEO, Visix, Inc.

People today interact with visual information in a number of ways, and there are some simple but effective best practices you can follow during the design…

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Crafting better digital signage strategies for 2019

by Sean Matthews — President & CEO, Visix, Inc.

When thinking in terms of your digital signage strategy, now is the perfect time to look at your successful endeavors during the past year (and some of the…

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How banks can build trust with digital signage

by Sean Matthews — President & CEO, Visix, Inc.

Former Rhode Island Senator Lincoln Chafee once said that "Trust is built with consistency." When a financial organization like a bank or credit union offers…

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Who is your company's digital signage champion?

by Sean Matthews — President & CEO, Visix, Inc.

If you have a digital signage system, you know that keeping your content fresh and engaging is the primary goal. But who owns that content? Who decides on the…

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Prescribe digital signage to improve hospital morale

by Sean Matthews — President & CEO, Visix, Inc.

Employees in a doctor's office, clinic or hospital routinely deal in life-and-death situations, and sometimes events can feel like they are happening too fast…

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How digital signage can help you reach your millennial employees

by Sean Matthews — President & CEO, Visix, Inc.

Millennials are described as well-educated, entitled, confident and tech savvy. Oftentimes, the Baby Boomers and Generation Xers that are managing millennials…

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8 tips for a successful digital signage deployment out of the gate

by Sean Matthews — President & CEO, Visix, Inc.

If you deploy digital signage solution without some planning, you could end up with ignored screens and wasted time. With just a little extra effort, though…

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Digital signage graphics: Where to find them

by Sean Matthews — President & CEO, Visix, Inc.

Do you struggle to find new digital signage graphics to keep your communications exciting? You may have graphics at your fingertips and not even know it.

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