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News & Media From James Bickers

Microsoft wins award for Titanfall retail launch

by James Bickers — Editor, Networld Alliance

The launch included midnight debuts of the game, and featured 10 minutes of original content unique to the stores.

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Rebecca Minkoff debuts first interactive store

by James Bickers — Editor, Networld Alliance

The luxury brand is debuting its new store, featuring "connected walls" and high-tech dressing rooms.

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NRF: Disney Store shares details about POS, store redesigns

by James Bickers — Editor, Networld Alliance

A complete overhaul of both technology platform and store design draw up a new in-store experience.

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NRF: Walmart unveils ROI data for in-store digital signage campaigns

by James Bickers — Editor, Networld Alliance

January 9, 2011

New York -- At a Monday afternoon National Retail Federation session presented by Walmart and creative partner Studio Squared, the retailer released data on…

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Digital signage gives a shot of glamour to Glamour Shots

by James Bickers — Editor, Networld Alliance

The infamous photo studio is retouching its brand with some digital signage airbrushing.

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GlobalShop: Seven strategies for effective digital signage content

by James Bickers — Editor, Networld Alliance

Bill Gerba, CEO of Wirespring, shared a wealth of real-world experience in an information-packed session at GlobalShop.

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GlobalShop: DOOH measurement essential for reaching customers

by James Bickers — Editor, Networld Alliance

Harris executive lays out the tools and techniques for connecting with an on-the-go, 'catch-me-if-you-can' audience.

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3D Impact Media opens three new offices

by James Bickers — Editor, Networld Alliance

November 18, 2009

Brazil-based 3D Impact Media Group has announced the opening of three new offices in New York, Los Angeles and Zurich, Switzerland. With the new branches, the…

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ISME 09: Bringing life to the point of purchase

by James Bickers — Editor, Networld Alliance

Making POP more interactive and engaging was a big focus in the event's exhibit hall.  

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1-2-1VIEW unveils screen layout tool for digital signage

by James Bickers — Editor, Networld Alliance

September 27, 2009

Singapore-based 1-2-1VIEW announced the availability of a new add-on module for its digital signage software tool that makes it easier to segment screens, plan…

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Times Square Domination ad network launches

by James Bickers — Editor, Networld Alliance

September 24, 2009

Brands and advertisers trying to get their message in front of the half-million people that pass through Times Square each day will likely be pleased to learn…

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City of Columbia deploys digital signage in visitor centers, airport

by James Bickers — Editor, Networld Alliance

September 1, 2009

The City of Columbia, Mo., announced it has installed a digital signage solution from X2O Media at various locations.

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NBC Everywhere forms partnership with Gas Station TV

by James Bickers — Editor, Networld Alliance

August 31, 2009

Mediaweek reports that NBC Everywhere, the OOH unit of NBC Universal, has struck a deal with Gas Station TV.

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ASI signs up as Rise Vision distributor

by James Bickers — Editor, Networld Alliance

August 31, 2009

Rise Vision announced that IT distributor ASI is now distributing the Rise Display Network content management system. According to a press release, ASI works…

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Chamber of Commerce connects with members via digital signage

by James Bickers — Editor, Networld Alliance

August 31, 2009

StrandVision announced that the Mooresville-South Iredell Chamber of Commerce, located in Moorseville, N.C., has installed a StrandVision digital signage…

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NFL says Cowboys can keep their video boards, at least for this year

by James Bickers — Editor, Networld Alliance

August 30, 2009

The punt that hit the Dallas Cowboys' new Diamond Vision screens isn't going to be cause for moving or removing the screens — at least not this season.

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Keywest adds 'hyperlocal weather' tool MyWeather

by James Bickers — Editor, Networld Alliance

August 27, 2009

Keywest Technology announced a partnership with Weather Central, providers of the MyWeather location-based weather service. The service will be available as…

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Best Buy announces new stores with interactive displays

by James Bickers — Editor, Networld Alliance

June 9, 2009

Best Buy announced 13 new store openings for its second fiscal quarter, the first of which opens in Alaska this Saturday.

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Why Microsoft's Project Natal could revolutionize in-store media

by James Bickers — Editor, Networld Alliance

Unveiled at the E3 show this week, the user recognition and tracking device could have a major impact on how shoppers interact with displays.  

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Swine flu and interactive screens: Tips for protecting your customers and staff

by James Bickers — Editor, Networld Alliance

The current scare underscores the need for a solid cleaning strategy — and good communication with customers.  

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