SeeSaw adds three New York transit-focused digital signage networks

December 8, 2008

SAN FRANCISCO — SeeSaw Networks, a media company offering a network of place-based digital video advertising, today announced new partnerships with three…

DOOH advertising gets lift as the business model gains acceptance

by Lyle Bunn — Strategy Architect, BUNN

Advertisers are seeing the medium more akin to TV, Internet than mere digital signage.

Digital Signage Expo announces research-based keynote session

November 4, 2008

ATLANTA — Digital Signage Expo (DSE), Interactive Technology Expo (ITE), and Out-of-Home Network Show (OOHNS), announced that Alice Gold, senior vice president…

Ask the Experts: How do I determine my target audience?

November 2, 2008

Digital Signage Today speaks with Peter Bowen, CEO of SeeSaw Networks, about finding the right target audience for digital signage networks. Bowen says its all…

SeeSaw one first to comply with OVAB Audience Measurement Guidelines

October 30, 2008

NEW YORK  —  SeeSaw Networks, a media company offering the most extensive network of place-based digital video advertising, announced that it is the first…

SeeSaw adds 5 health networks

October 28, 2008

SAN FRANCISCO — SeeSaw Networks announced new partnerships with 5 health-and-wellness networks.  These networks are uniquely positioned to help advertisers…

DirecTV blimp elevates SeeSaw's ‘Life Patterns' for DOOH media

Sports enthusiasts become latest targets for SeeSaw's digital out-of-home media.

SeeSaw adds four sports networks

September 24, 2008

SAN FRANCISCO, Calif. — SeeSaw Networks, a digital video advertising company, has announced partnerships with four additional networks that reach sports fans…

Digital Signage Association elects Armstrong as first president

August 24, 2008

LOUISVILLE, Ky. — The Advisory Board of the Digital Signage Association (DSA) has elected its first Executive Committee, with Stu Armstrong, president of…

SeeSaw, LocaModa partner to connect digital social networks

April 14, 2008

SAN FRANCISCO, Calif. — SeeSaw Networks, a digital out-of-home media company and LocaModa, a technology company providing a mobile social platform that…

Digital signage as middle media platform

by Lyle Bunn — Strategy Architect, BUNN

New tech trends mean more targeted messaging, revenue.      

SeeSaw upgrades online media planner for digital signage

March 4, 2008

ORLANDO, Fla. — SeeSaw Networks has announced that it released the next generation of its online planning service, SeeSawAds.com. New services such as Life…

Transworld Media begins rollout of digital signage network at c-stores

February 27, 2008

COLLEYVILLE, Texas — Transworld Media, a digital advertising company, has announced it has selected Real Digital Media's NEOCAST digital signage solution to…

Ingram Micro, BroadSign partner for digital signage solutions

February 26, 2008

EAGLE, Idaho — BroadSign International Inc., a provider of hosted software for managing digital signage networks, has announced a strategic alliance with…

Broadsign and SeeSaw partner for real-time reporting of digital signage

February 24, 2008

MINNEAPOLIS, Minn. and SAN FRANCISCO — BroadSign International Inc., a worldwide provider of hosted software for operating digital signage networks, and SeeSaw…

SeeSaw Networks adds eight affiliates

February 12, 2008

SAN FRANCISCO — SeeSaw Networks has added eight affiliates to its digital-signage network, which now comprises 36 networks in the United States.   According…

CBS, Ripple, SeeSaw partner for digital ad network

January 16, 2008

NEW YORK and EL SEGUNDO, Calif. — CBS Outernet, a provider of in-store media networks and advertising in grocery stores nationwide, and Ripple, an interactive…

SeeSaw Networks uses gaming network to expand to 18,000 locations

December 11, 2007

SAN FRANCISCO — SeeSaw Networks has added Buzztime, an interactive entertainment company, to its aggregated digital signage network as part of efforts to…

SeeSaw Networks joins OVAB

November 6, 2007

SAN FRANCISCO — SeeSaw Networks announced that it has joined the Out-of-Home Video Advertising Bureau. As a member of the industry organization, SeeSaw will…

Report: digital signage more effective than traditional media

October 23, 2007

SAN FRANCISCO — Research conducted by OTX, a global consumer research and consulting firm, shows that 63 percent of adults find that advertising on digital…