A digital signage software provider is marketing digital signage, and itself, with its own YouTube tutorials.
September 8, 2011
Atlanta-based digital signage software provider Visix Inc. has taken to YouTube to promote itself and digital signage.
Visix has created a series of video blogs on their YouTube channel to help current and potential customers better understand how to use digital signage for organizational communications, the company said.
"We're excited to create this channel where we can share our expertise with people who want to better understand what digital signage is and how best to use it," said Debbie DeWitt, marketing communications manager for Visix. "A lot of our day-to-day discussions with clients center on technical issues, but we have years of experience in crafting communications strategies and designing content that we also want to share with them."
Each video blog is presented by DeWitt, and topics range from an introduction to digital signage to implementation and buying tips, design advice and establishing policies.
The Visix YouTube channel currently has a dozen video blogs with another dozen in production to be coupled with monthly webinars offered in the company's newsletter. Visix plans to add more digital signage software video blogs as they discover new topics of interest through client conversations, according to a recent press release.
"Our stated goal at Visix is to help people communicate better," DeWitt said in the release. "Video tips are a great way to deliver advice and tips without making people read through lengthy documents and glossaries. In short, it's the better way to communicate this information."
To view the video blogs, go to the Digital Signage Tips playlist on Visix's YouTube channel.
And you can view a couple of the videos — including "Why Use Digital Signage?" and "Top 7 Mistakes with Digital Signage" — embedded below:
For more information on digital signage software, visit our Software research center.