What's the difference between digital signage and touchscreen kiosks?

The demand for both digital signage and touchscreen kiosks has increased exponentially over the years. What are the pros and cons of each? Or is there really a…

Digital signage making a case for its own night at the museum

by Christopher Hall — w, t

Several recent digital signage deployments show how the technology is bringing exhibits to life in museums around the world.

Digital signage and 'high availability': Keep it simple to keep content flowing

Signage manufacturers are taking a page from network and data comm vendors and installing complex mechanisms to keep content constantly on — yet savvy project…

5 for 5: Health care, the future and digital signage 101 on the menu

by Christopher Hall — w, t

It's time for a look back at the most-read articles on Digital Signage Today in August, and what we can learn from them.

Digital signage brings 9/11 to life at National September 11 Memorial and Museum

by Christopher Hall — w, t

Projection mapping, video displays and touchscreens commemorate the lives lost in the 9/11 terror attacks and engage visitors to the 9/11 Memorial and Museum.

DSA Symposium Round Table: Experts talk digital customer engagement

by Christopher Hall — w, t

Four digital signage and in-store merchandising experts talk about the customer engagement challenges facing retailers ahead of this year's event.

Digital signage key ingredient for tasty Instagram selfie ad campaign

by Christopher Hall — w, t

Take one part digital signage, add in selfies, social media and fine chocolate for an interesting mix as an integrated campaign takes to the streets of San…

Video walls, digital menu boards and multiscreen arrays: Don't get your signals crossed

The last things deployers want in their new digital signage video walls or digital menu boards are color and alignment problems.

Avoiding a digital signage train wreck

More than a few digital signage installations are either a "train wreck" today or are running "off the rails" on their way into the ditch; what throws them off…

Look into the future of digital signage

by Christopher Hall — w, t

The fifth edition of the Digital Signage Future Trends report analyzes wide-ranging survey data and mines industry insights for actionable intelligence about…

'You want fries with that?' Why restaurants need digital menu boards

by Christopher Hall — w, t

The retail food industry depends on suggestive selling, and digital signage gives deployers more control over customer engagement and the upsell.

CONNECT Summit to explore the evolving impact of mobile

Nikki Baird, Jack Philbin among the keynote speakers for the inaugural executive event focusing on mobile, retail and restaurants.

Digital signage takes 'Art Everywhere'

by Christopher Hall — w, t

The out-of-home advertising industry, both static and digital, is partnering with some of America's top art museums to take America's greatest art to the…

In hospitals and digital signage, the media matters

A health care wayfinding expert says installing digital signage wayfinding in hospitals means more than just hanging screens or deploying interactive kiosks.

MLS's Houston Dynamo energize fans with digital signage

by Christopher Hall — w, t

Interactive digital signage engages and entertains fans, and also helps the team and its sponsors engage with fans.

Enroll in 'Digital Signage Kiosks 101'

by Christopher Hall — w, t

Digital signage and kiosk enclosure experts take webinar participants to school on the basics of digital signage kiosks.

NFL's Jaguars reach the end zone with 'world's largest HD video displays'

by Christopher Hall — w, t

The NFL's digital signage scoreboard arms race continues, with the Jacksonville Jaguars now claiming the title of 'world's largest.'

Sunlight and digital signage drive soda sales lift at European QSR chain

by Christopher Hall — w, t

A digital menu board experiment suggests message frequency, subtle animation and the weather can help digital signage drive sales increases.

Into the 'Out-of-Home Immersive Entertainment Frontier' [Book Review]

Digital signage expert consultant Lyle Bunn reviews the new book "The Out-of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure…

Toronto 'Countdown Clock' ticking down to 2015 Pan Am/Parapan Am Games

by Christopher Hall — w, t

Digital signage clock and kiosk count down the days, but also allow visitors to interact with others via social media.