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Features

November's digital signage 5 for 5: SMBs, DMBs and a funhouse mirror

by Christopher Hall — w, t

It's time for a look back at the most-read articles on Digital Signage Today in November, and what we can learn from them.

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Pepsi pranksters at it again with augmented reality 'Time Tunnel'

by Christopher Hall — w, t

Digital signage projection tech and some keen special effects used to shocking effect by Pepsi Max U.K.

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How can big data drive digital signage?

by Christopher Hall — w, t

Digital signage can help answer the value proposition of big data by driving action, sharing information and tearing down silos with data.

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Digital signage lands at New Zealand's largest airport

Displays aim to reach the 15 million travelers flying in and out of the airport, and the 38 million people travelling through the airport corridor, annually.

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Salad concept spices digital signage with Instagram and Pinterest

by Christopher Hall — w, t

Colorado-based MAD Greens concept uses social media to populate in-store digital signage and engage with customers.

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'The Night Watch' comes to life on digital signage

Dutch telecom KPN took animated versions of famous Dutch paintings to interactive displays around the Netherlands to celebrate a record first year for the…

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Settling the frontier of digital out-of-home

by Lyle Bunn — Strategy Architect, BUNN

Digital media and dynamic signage analyst recounts key takeaways form recent events looking at the still untamed digital out-of-home landscape.

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Final answer: Menu labeling is here

by Alicia Kelso — Editor, QSRWeb.com

The foodservice and digital signage industries alike have been awaiting this day, both with bated breath and both for different reasons.

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Digital signage 5 for 5: Content design, digital engagement ... and zombies

by Christopher Hall — w, t

It's time for a look back at the most-read articles on Digital Signage Today in October, and what we can learn from them.

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UGG trying on interactive digital signage in new DC concept store

by Christopher Hall — w, t

The first-ever UGG Australia technology-driven concept store opened earlier this month in the Washington, D.C., metropolitan area, featuring interactive…

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Engaging more customers through digital signage

by Greg Sharpless

Toshiba makes its case for digital signage — in Dallas and in Los Angeles.

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Aquarium netting new 'fish' with digital signage

by Christopher Hall — w, t

Georgia Aquarium deploys digital signage to draw attention to reef exhibit and to interact and engage with visitors.

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Ordering up digital signage benefits at the drive-thru

While many QSRs have seen the light in digital signage inside the restaurant, some operators are still slow to think outside the box when it comes to digital…

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Shazam lands in the mall

by Christopher Hall — w, t

The popular mobile app is being integrated with digital signage advertising through the Adspace network across more than 200 shopping malls in the U.S.

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Digital signage optimizes strategies for corporate and campus communications

by Christopher Hall — w, t

Take a look at how digital signage increase communications efficacy on corporate and higher-education campuses while also saving money.

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In digital signage it's 3 strikes you're out with consumer TVs

Display expert says consumer-grade displays feature three key weaknesses that can strike out your digital signage.

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Digital signage, it's not just for menus anymore

by Brenda Rick Smith — Editor, Networld Media Group

More than menu boards, restaurant digital signage also drives engagement, branding and positive customer experiences.

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Digital signage levels the playing field for small business

by Christopher Hall — w, t

Digital signage is a high-tech tool that helps even the playing field with corporations and chain stores, according to one small business owner in New York…

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Amusement parks taking digital signage for a ride

by Christopher Hall — w, t

Digital signage keeping guests entertained and engaged during long wait lines, helping them plan for weather conditions and directing traffic at 11-park North…

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Adaptive drive-thru digital menu boards: The next frontier for QSRs

Imagine digital menu boards that recognize customers in the queue and knows their preferences before they get to the order board, and then optimizes content…

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