People over shiny things: Successful DOOH must be intentional, customer-focused

by Daniel Brown — Editor, Networld Media Group

Scott Schoeneberger shares keys to success in a rapidly changing DOOH environment. Top advice includes: being intentional is the only way to optimize ROI…

Transforming digital signage is all about removing the 'dumb'

by Daniel Brown — Editor, Networld Media Group

Digital Signage Today talks to Luke Hubbard, CTO at Screencloud, about the future of digital signage, advertising and content management.

Cloudshelf releases retail system for small, indie businesses

September 19, 2022

Cloudshelf, a company specializing in B2B SaaS services, launched its eponymous cloud retail platform in London after trials in London and Paris, according to…

Proto patents holographic communications system

September 14, 2022

The U.S. Patent and Trademark Office has issued a patent to Proto, Inc. for its holographic display and communications platform, which was invented in 2018…

MicroTouch introduces touch displays

September 13, 2022

MicroTouch, a touch solutions provider, has introduced its Mach series to its offering of desktop and digital signage interactive touch displays, according to…

India firm uses AI to optimize ROI in OOH advertising

September 12, 2022

Say It Loud Media, a location intelligence OOH firm in India, is integrating AI and location information for targeted ads in the digital OOH space, according…

Tru-Vu Monitors introduces LCD display for bright sunlight

September 9, 2022

Tru-Vu Monitors Inc., a supplier of industrial-grade LCD monitors and touchscreens, has released a 21.5-inch waterproof sunlight readable LCD display designed…

OOH powerful tool for brand awareness

by Esther Raphael — Chief Marketing Officer, Intersection

When interviewing at Intersection years ago, I can still remember why I considered moving out of publishing and into the OOH space. Working at a magazine, each…

ViewSonic Corp introduces touch monitor with multi-touch modes

September 8, 2022

ViewSonic Corp, a provider of visual solutions, has introduced its TD2465 touch monitor, a 24-inch touchscreen for retail, industrial and commercial spaces…

CAYIN Digital Signage Sets New Marketing Trend in the Business World

As businesses today shift from traditional to digital, a need for new, convenient, and effective marketing and management strategies has surfaced. CAYIN…

What does the future hold for digital displays in restaurants?

by Kevin Damask — Editor, Digital Signage Today

With customers getting comfortable with interactive technology, there's a bright future for digital displays. Restaurants, however, will need to adapt to the…

Stingray teams with Geopath to measure digital AOOH

July 29, 2022

Stingray Advertising, a music, media and technology advertising network, has partnered with Geopath, a not-for-profit organization that provides audience…

Digitally-native brands thriving through OOH promotion

by Kevin Damask — Editor, Digital Signage Today

Without physical locations, digitally-native brands are turning to OOH advertising to stay on top of their games. In an email interview with Digital Signage…

Netgear helps SNA Displays power American Dream mega mall

July 15, 2022

SNA Displays, which supplies LED video walls and more than 200 digital signage kiosks to the American Dream mall and entertainment center in New Jersey, chose…

Here's how to get the most out of digital screens in retail windows

Avtar Singh, founding director of Digital Media Systems, has spent more than 30 years in the tech industry. In this guest blog, Singh provides tips on how…

It Begins - AOPEN unleashes their AOPEN ACE Mini, a scalable Mini PC for all major OS platforms.

AOPEN, an Acer Group company, well known for Mini PCs, Industrial PCs, and All-in-One Touch Panel solutions, releases the first of its recently announced AOPEN…

Creative Realities outfits Freddy's Frozen Custard & Steakburgers with digital menu boards

July 12, 2022

Digital signage producer Creative Realities and restaurant concept Freddy's Frozen Custard & Steakburgers, have teamed up to launch the fast casual brand's…

Visual Art helps Circle K stores in Norway upgrade to digital signage

July 8, 2022

Circle K, a gas and convenience store chain in Norway, will upgrade to digital menu boards, provided by Visual Art, at all its 86 stations, according to a…

Focus on customer journey to provide best digital experiences

by Kevin Damask — Editor, Digital Signage Today

As digital signage continues to advance in retail, brands are putting more focus on improving customer experience. Danny Turner, SVP of creative programming…

Build it or buy it? Debating best approach to customer service platforms

by Kevin Damask — Editor, Digital Signage Today

Brands often grapple with a difficult decision — whether to build their own interactive system or hit the market and buy one. It was the topic of discussion at…