Mohawk low-skew cable connects digital signage at Tanger Outlet Center

by Jenna Desimone — Broadcast sales rep, Mohawk

October 18, 2009

More than four years ago, Tanger Outlet Center was investigating new ways to advertise and communicate with shoppers that were already at the center. Digital…

ISME 09: Bringing life to the point of purchase

by James Bickers — Editor, Networld Alliance

Making POP more interactive and engaging was a big focus in the event's exhibit hall.  

Ask the Experts: How are retailers underutilizing digital signage?

October 13, 2009

In this week's episode of Ask the Experts, we discuss with Pierre Richer of NEC Display Solutions how are retailers underutilizing digital signage.      

Platt Retail Institute reveals audience stats for Whole Foods digital signage installation

October 13, 2009

In a Retail Week article posted Tuesday, PressDOOH founder Dave Haynes summarized a report from the Platt Retail Institute on the effectiveness of digital…

Adspace launches 'Trend Alert' messages on mall DOOH screens

October 6, 2009

Mall shoppers will now be exposed to messages about the latest fashion trends in a malls equipped with Adspace's Digital Mall Network. "Trend Alert" is a newly…

Reflect Systems reaches 175,000 digital screens in retail and out-of-home venues

October 5, 2009

Reflect Systems today announced the expanded reach of ReflectView digital media networks, including the milestone of 175,000 active displays in use by…

Ask the Experts: What is the biggest advantage of integrating digital signage with the POS?

October 4, 2009

In this week's episode of Ask the Experts, we discuss with Pierre Richer of NEC Display Solutions the biggest advantage of integrating digital signage with the…

ViuOne picks Aerva to power digital signage in shopping malls

September 30, 2009

ViuOne has partnered with Aerva, a provider of digital signage software, to launch a network of digital displays in shopping malls across Central America. All…

Israel's Orange selects C-nario's digital signage platform for new concept shops

September 29, 2009

TEL AVIV, Israel — C-nario announced that Israel's Orange cellular company has selected C-nario's digital signage platform for Orange's new experience shops.

Retail digital media book review: NOISE WARS

by Paul Flanigan — Producer, Best Buy

Paul Flanigan of the Preset Group digital signage consultancy reviews Robert Freedman's book on "Compulsory Media and Our Loss of Autonomy."    

Inwindow Outdoor launched interactive storefront window campaign for CW's Vampire Diaries

September 21, 2009

Inwindow Outdoor has launched an interactive storefront window campaign to promote CW's new drama, Vampire Diaries. The Storescape campaign utilizes three…

Access 360 Media launches mall digital signage network with Simon Property Group

September 16, 2009

Access 360 Media has announced the launch of the Mallvision360 Digital network, which is being introduced as part of an exclusive multi-year partnership with…

EDR Media acquires digital out-of-home golf retail network

September 10, 2009

LAS VEGAS, Nev. - EDR Media has announced that it has formed Sports Retail Networks LLC and has completed the acquisition of The Golf Network, a high-end…

Ralph Lauren launches iPhone app to work with interactive store window

September 10, 2009

The Chip Chick blog reported this week that Ralph Lauren, ever the innovator in the interactive store window realm, has created a free iPhone app that allows…

Acquire announces involvement in Gloucester Quays digital signage project

September 3, 2009

Five digital six sheet pods running the Acquire Kiosk Developer (KD) software have been recently installed at the new Gloucester Quays waterside shopping and…

Gesturetek products used for LG ‘Virtual Cell Phone Experience' project in French malls

September 3, 2009

LG Electronics of France and its communications group, Stella Publicis, were looking to create a unique interactive consumer experience to promote the…

Three rules for digital signage audio in a retail environment

by Digital Signage Today

In a noisy environment, audio programming straddles a fine line between engaging the customer and being obtrusive. Three rules of thumb will ensure that the…

Retail stores missing opportunities without digital signage

The fledgling retail industry doesn't have the capital to invest in high-end communications technology at the moment, despite the impact it may have on sales.

Digital Signage that Enhances the Retail Shopping Experience

Digital signage can be a powerful tool to communicate with customers in the retail environment, but poor digital signage can simply create confusion. For…

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BP signs contract for gas pump and c-store digital signage

August 17, 2009

Retail Media Company LLC, a digital signage provider based in Los Angeles, announced today that it has signed an agreement with BP making it BP's U.S. provider…