DOOH Advertising News
Digital signage-based poll asks, Clinton or Trump? Respondents say 'Other'
April 8, 2016
A recent digital signage-based political poll conducted by EYE Play in bars, clubs and high-energy venues across the U.S. shows that in a Donald Trump versus…
read nowDigital signage reaching generation Z in school
April 6, 2016
SkoolLive and Esprida Corp. have announced that Esprida's IoT platform will be used to manage what the companies are calling a 'first of its kind on-campus…
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Edmonton taxis rolling out with in-cab digital signage
April 4, 2016
TOPAZ Digital today announced that, following a successful 6-month trial, installation has now begun with the CO-OP taxi line in Edmonton, which on completion…
read nowDigital signage boat detained by Vancouver authorities
April 1, 2016
Vancouver authorities are investigating a boat, which is sailing with a large digital signage billboard attached to it. The authorities are currently detaining…
read nowOutfront Media deploys displays at Navy Yard
March 28, 2016
OOH media company Outfront has deployed its ON smart media Platform at the Green Line Navy Yard station in Washington, D.C.
read nowAyuda intros mobile data-based real-time DOOH ad solution at DSE16
March 16, 2016
Ayuda Media Systems, an ad tech company specializing in software for out-of-home media owners, announced at Digital Signage Expo 2016 a new real-time…
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Digital signage ad networks on final approach at Dulles, Reagan airports in DC
March 11, 2016
Clear Channel Airports today announced the Metropolitan Washington Airports Authority has awarded them a contract to provide comprehensive indoor and outdoor…
read nowNew digital signage video wall pulls into Toronto's Union Station
March 7, 2016
Canadian DOOH firm Pattison Onestop recently unveiled a new nine-unit Video Matrix Wall at Union Station, Canada's busiest multimodal passenger transportation…
read nowDigital place-based media firm rVue wraps leaky 2015, looks forward to better 2016
March 7, 2016
Digital signage ad platform company rVue Holdngs Inc. last week announced its financial results for the fourth quarter and full year period ended Dec. 31…
read nowTwin Cities Metro transit riding DOOH train to $23M in ad revenue
March 1, 2016
Digital signage is popping up at Metro Transit light-rail platforms in the Twin Cities, bringing ad messaging to passengers and ad revenue to the transit…
read nowDigital signage drives Land Rover '#Hibernot' campaign
February 29, 2016
DOOH.com, along with Mindshare and Kinetic Active, deployed an Instagram-like digital signage campaign on behalf of Land Rover's '#Hibernot' campaign.
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XtrackTV digital signage network inks content partnership with Sky News
February 29, 2016
Australian and New Zealander outdoor advertising firm APN Outdoor has announced further development of its cross-train-platform, full-motion and audio-enabled…
read nowCincinnati digital billboards honoring 'Heart Heroes'
February 26, 2016
Digital billboards are getting heart healthy in February, thanks to a social media effort that finds Lamar Advertising Co. partnering with the Cincinnati…
read nowGolf cart digital signage company forms strategic alliance with cloud-based ad service
February 23, 2016
Digital Caddies Inc., provider of on-course technology services and content to golfers, announced that it has entered into a strategic alliance with Snapp…
read nowHyperlocal targeting firm partners with OOH advertiser for location-based digital display advertising
February 23, 2016
Dynamic marketing company Crimtan announced it has signed a multiyear partnership deal with out-of-home advertising company Primesight to provide its clients…
read nowDOOH management platform integrates with static OOH management solution
February 18, 2016
BroadSign International LLC and Key Systems Out of Home Software Ltd. have announced the integration of their platforms following the announcement of…
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National digital signage campaign launches to promote Child Rescue Alert initiative in the UK
February 17, 2016
A nationwide digital out-of-home campaign featuring TV personality Stephen Fry has launched this week across the U.K., aimed at promoting awareness of and…
read nowCaptivate adds baker's dozen to Canadian digital signage network
February 17, 2016
Captivate, the North American location-based video media network, announced today that 13 additional office buildings have agreed to join its network in Canada.
read nowUK's Primesight switching DOOH assets to BroadSign
February 4, 2016
Primesight is converting its portfolio of digital displays to the BroadSign International LLC software platform as part of its ongoing drive to offer clients a…
read nowJCDecaux launching London-based 'JCDecaux Dynamic' to advance digital out-of-home efforts
January 29, 2016
Worldwide outdoor advertising firm JCDecaux SA recently announced it is launching a London-based digital signage creative hub, 'JCDecaux Dynamic,' with the…
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