DOOH Advertising News

Aspex eyes DOOH reach in Vistar partnership

February 16, 2023

Aspex Eyewear, a Canada-based eyewear and sunwear provider operating in North and Central America, the Caribbean and Europe, has partnered with Vistar Media, a…

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Dentsu suspended from government contract bids during investigation

February 14, 2023

Dentsu, Japan's largest advertising agency group, has been suspended from government contract bidding by the Tokyo Metropolitan Government and Osaka…

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Australian chefs support healthy eating campaign

February 13, 2023

Australia's Outdoor Media Association has launched "Healthy Returns," a healthy eating DOOH campaign that launched nationwide on Jan. 29 and will run through…

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Goa Internation Airport, Times OOH announce partnership

February 13, 2023

Times Innovative Media Limited (also known as Times OOH), an outdoor media firm based in India, has announced its partnership with Manohar International…

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LG, Broadsign partner on SoC solution

February 10, 2023

LG Business Solutions USA, a display solutions provider arm of LG, and OOH advertising tech firm Broadsign have announced collaboration in a solution that…

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IPG reports caution on 2023 trends

February 10, 2023

IPG, an international marketing firm, is cautious in its 2023 predictions, in part citing slowed organic growth in December 2022, according to a report in…

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Volta announces Ad Net Zero partnership

February 8, 2023

Volta, an electric charging station and media company, has announced it will join as a founding partner in the American chapter of Ad Net Zero, an…

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Aussie startup Lumos rolls out car-top DOOH

February 7, 2023

Australian martech startup Lumos is rolling out car-top DOOH digital signage across Sydney and Melbourne in a move aiming to leverage transportation, mobile…

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$2M DOOH campaign promotes Tampa Bay tourism

February 1, 2023

A $2 million tourism campaign is rolling out across domestic and international markets from Visit Tampa Bay, a not-for-profit corporation that promotes tourism…

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Flurry of EMEA partnership announcements includes Broadsign, Woolworths Metro

January 30, 2023

Broadsign names OOH Capital as global strategic advisor Out of Home Capital will serve as a global strategic advisor to OOH tech firm Broadsign as it seeks to…

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Samsung, BroadSign, Lucit announce software releases

January 26, 2023

Samsung, BroadSign and Lucit have announced a range of software solutions in the weeks leading up to ISE Barcelona, including Samsung's community education…

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QMS unveils Brisbane's largest external full-motion billboard

January 23, 2023

QMS, an Australia-based DOOH firm, has unveiled a full-motion external digital billboard located at Brisbane entertainment and retail district The Mall, which…

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Shell to acquire Volta for $169M

January 20, 2023

Shell USA Inc. has agreed to acquire 100% of the outstanding shares of Class A common stock of Volta Inc., an electric vehicle charging and advertising…

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Kevani expands LA footprint with Fig Spectacular

January 19, 2023

Kevani, a Los Angeles-based DOOH firm, has expanded its L.A. footprint by gaining full advertising sales rights at a DOOH installation at Figuerosa Street and…

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Detroit Tigers, Red Wings announce Toshiba partnership

January 17, 2023

The Detroit Tigers and the Detroit Red Wings have announced their partnership with Toshiba as a technology provider of choice, according to a press release.

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Hard Rock Hotel & Casino unveils LED in Oklahoma

January 17, 2023

Hard Rock Hotel & Casino Tulsa has unveiled an outdoor, double-sided Daktronics LED screen adjacent to Interstate 44 near Tulsa, Oklahoma, which the firm…

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Daktronics, Elan Media unveil Qatar project

January 15, 2023

Daktronics has partnered with Elan Media in the installation of 38 LED screens in Doha, Qatar, according to a press release.

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Clear Channel Outdoor celebrates Dr. Martin Luther King, Jr.

January 15, 2023

Clear Channel Outdoor, an outdoor media company, has unveiled its campaign to commemorate Dr. Martin Luther King, Jr. and the holiday in his honor, according…

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Just Egg cooks up plant-powered DOOH with Volta

January 15, 2023

Just Egg, which produces a plant-based egg substitute, has leveraged digital out-of-home to promote its product during a national egg shortage, in partnership…

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Betterment bets on DOOH strategy

January 12, 2023

Betterment, an investment app, has invested in a DOOH strategy, according to a report by Anthony Vargas in adexchanger.com.

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