Looking Glass CEO Shawne Frayne comments on Accenture investment

Shawn Frayne. Provided by Looking Glass. Digital Signage Today recently reported on the investment by Accenture in hologram display and…

2022 redux: 4 insights for the new year

by Daniel Brown — Editor, Networld Media Group

Pinch me! It's hard to believe I only started tech journalism three months ago — it feels like years! From interviews, travel, and events to multiple crash…

3 ways digital signage can improve banks

by Bradley Cooper — Editor, ATM Marketplace & Food Truck Operator

Digital signage can help transform bank branches into spaces that draw in customers.

Powering down your digital signage

by Jeff Hastings — CEO, BrightSign

In this guest blog, Jeff Hastings, CEO at BrightSign, shares five easy ways to save money and energy while making digital signage more energy efficient and…

Powering a sustainability revolution in smart cities with digital paper technology

by Paul Apen — Chief Business & Operation Officer, E Ink

Provided by E Ink. According to the World Bank, cities generate more than 80 percent of the global GDP; however, they consume over two-thirds of the…

A note from the new editor

Hello! I'm Daniel Brown, the new editor of Digital Signage Today.

Meta, Netflix, content creators duel for retail VR supremacy

by Kevin Williams

Companies ranging from Netflix to Meta are dueling for the crown of "retailtainment" VR, and the fight shows no sign of dying down.

Media players vs. SoC displays

by Doug Bannister

Historically, digital signage installations have used display screens with a separate Windows-or Linux-based media player/PC. However, around 2013, System on…

Make your digital signage dynamic with data integrations

by Doug Bannister

Dynamic digital signage that integrates data from a variety of sources creates both a personalized and engaging experience for your audience. Digital screens…

Digital donor walls ideal to increase awareness, donations

Omnivex provides the best ways for organizations to get charitable donations through digital donor walls in this guest article for Digital Signage Today.

We need a more collaborative approach to AV education

by Jeff Hastings — CEO, BrightSign

Jeff Hastings, CEO of Brightsign, a digital signage media player company, shares his thoughts on the AV ecosystem and keeping up with the latest technology in…

Banks can reap benefits from solid digital signage strategy

With convenience at the core of the in-store branch, banks and credit unions must provide the value customers and prospects are looking for, along with digital…

Marketers blending DOOH, CTV to drive home campaign messages

Brands are continuing to lean on connected TV and digital out-of-home to connect to more consumers with shorter, highly-targeted messages while they're…

Here's how to get the most out of digital screens in retail windows

Avtar Singh, founding director of Digital Media Systems, has spent more than 30 years in the tech industry. In this guest blog, Singh provides tips on how…

Preference for tech-driven ordering will shape future drive-thrus

Global trends indicate that international QSR and fast casual brands are racing to automate and digitize their drive-thrus as consumer preference for…

Holographic displays offer exciting future for digital signage

From immersive in-world retail storytelling to experiential signage that interacts with viewers, 3D holographic displays are poised to transform signage with…

Stop focusing on the channel, content is (still) king

by Monika Lindquist — Marketing & Communications Director, Visual Art

The rapid technological development society has undergone over the last 20 years is of course at the center of it all. Digitization, with the internet as the…

Why 2022 is the year for out-of-home advertising

by Norm Chait — Sr. Director, OOH Practice Lead, Quotient

OOH has evolved significantly in recent years and has become a cost-effective solution for reaching consumers both nationally and locally. OOH and more…

5 Apple/iOS trends to look for in 2022 and beyond

For years, Apple’s company technology, including both its hardware and its primary software platform: iOS, has become more advanced. With continued…

8 tips to consider when selecting OOH target markets

by Matthew O'Connor

Selecting target and test markets can be a challenge and becomes especially tricky when planning out-of-home advertising campaigns in regions you’re not…