Digital Billboards News

CBS Outdoor buys Van Wagner billboard business, set to convert some to digital

July 22, 2014

CBS Outdoor Americas Inc. announced earlier this week that it has executed a definitive agreement to acquire certain outdoor advertising businesses from Van…

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Welsh shopping district puts LED digital signage in its cart

July 16, 2014

The Queen Street shopping district in Cardiff, Wales, in the U.K. has deployed a new 6-square-meter (roughly 65-square foot) LED digital signage display.

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Digital billboards continue march on Oz

June 12, 2014

Australian outdoor media provider APN Outdoor today announced the launch of three new digital billboard sites; King George Square in Brisbane, No. 1 Fitzroy…

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Leinenkugel's sells Summer Shandy with weather-responsive digital billboards

April 30, 2014

The Jacob Leinenkugel Brewing Co. is promoting its Leinenkugel's Summer Shandy with special weather-repsonsive digital billboard ads in Chicago, according to…

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American art masterpieces to be displayed on DOOH

April 7, 2014

Starting on Aug. 4, 2014, and continuing for four weeks, iconic locations such as Times Square, Sunset Boulevard and Route 66 and more will be transformed into…

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NFL's Jaguars to install 'world's largest' HD LED video displays

March 10, 2014

The National Football League's Jacksonville Jaguars have partnered with Brookings, S.D.-based Daktronics to manufacture and install what it said will be "the…

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PQ Media: DOOH exposure grows 75%, on verge of 'breakout'

February 28, 2014

As the global media economy nears a digital tipping point in 2015, market research firm PQ Media said, a new study suggests that digital out-of-home media may…

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AOTO deploys 8K LED display at London Waterloo station

February 26, 2014

LED display provider AOTO recently had one of its 8K LED displays deployed in London's Waterloo railway station, according to an announcement from the company.

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Aerva sends Valentine's Day 'Luv' to Times Square digital signage

February 19, 2014

Romantics across the country Tweeted their Valentine's Day photos to @AervaNYC to publicly declare their love on a Times Square digital billboard and receive…

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Clear Channel expands LA, El Paso digital billboard networks

February 3, 2014

Clear Channel Outdoor today announced it has added 14 new digital signs in greater Los Angeles, bringing its total to 33 in the L. A. market. The company also…

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Yakima looking to regulate digital signage, billboards

January 29, 2014

The Yakima (Wash.) Planning Commission recently held a study session to craft a policy for roadside digital signs and billboards in Yakima. And while only a…

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Ohio municipality revamping zoning regs to manage digital signage

January 2, 2014

An Ohio township is considering changes to its zoning ordinance, including new regulations governing digital signage and billboards, according to Vindy.com.

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Super Bowl could spike DOOH

December 26, 2013

This year it's not just the ads on TV that are going to be big news around the Super Bowl. With this year's NFL championship being played just outside of the…

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Clear Channel launches DOOH selfie promo for NYE in NYC

December 23, 2013

Clear Channel Outdoor announced it has expanded its array of full-motion digital billboards in New York City with three new screens at the…

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British Airways digital billboards interact with jets flying overhead

November 20, 2013

British Airways has a new digital billboard campaign that "interacts" with jets flying overhead, according to MarketingWeek.

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Pets featured on Philly digital billboards

November 20, 2013

Philadelphia digital billboards recently featured pet patients from a local veterinary hospital as part of a promotional campaign and contest, according to CBS…

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Digital billboards helping urgent search for bone marrow donor

October 30, 2013

The seach for a bone marrow donor for a sick 2-year-old boy who urgently needs a transplant has moved to digital billboards as part of an Ocean Outdoor…

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Digital billboards promote foster child adoption in New Mexico

October 15, 2013

According to the Los Alamos (N.M.) Daily Post, New Mexico Gov. Susana Martinez recently announced that the state would begin using digital billboards to…

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Digital billboard manufacturer Watchfire Signs acquired by private equity firm

October 8, 2013

Watchfire Signs, a manufacturer of LED signs and digital billboards, has been acquired by a fund managed by The Jordan Company, a middle-market private equity…

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Lady Gaga unveiling new ARTPOP album cover on DOOH screens around the globe

October 7, 2013

International recording artist Lady Gaga will reveal for the first time the cover artwork for her new album, ARTPOP, in a piece-by-piece unveiling on Clear…

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