Warner Bros taps Grand Visual in 'Wonka' DOOH promotion

January 4, 2024

Grand Visual has been tapped by Warner Bros to promote its film "Wonka" in a global DOOH campaign that included 3D anamorphic elements, according to a press…

Adtech firm Perion acquires Hivestack DOOH platform

December 12, 2023

Advertising technology firm Perion announced today its acquisition of Hivestack, a programmatic digital out-of-home advertising technology platform, according…

Kevani expands LA digital signage advertising fleet with South Bay Pairing

December 7, 2023

Kevani, an out-of-home media sales organization based in Los Angeles, California, has announced the expansion of its digital signage network with the addition…

Broadsign, Zitcha partner in retail digital signage

December 6, 2023

Digital signage firm Broadsign has announced its partnership with Zitcha, a unified omnichannel retail media platform, according to a press release.

Place Exchange, Displayce DSP announce partnership

November 20, 2023

Displayce, a European digital out-of-home firm, has partnered with Place Exchange, which provides supply side platform technology for DOOH, according to a…

Place Exchange, Clear Channel expand in Europe

October 26, 2023

Place Exchange, an OOH advertising technology firm and SSP, has expanded its partnership this week with OOH media firm Clear Channel to expand footprint in…

SOS partners with Ulta Beauty in smart kiosks, in-store advertising

October 24, 2023

SOS, a female-founded company focusing on smart vending machines for wellness products, has partnered with Ulta Beauty for smart kiosks in Ulta stores along…

Hivestack announces DOOH advertising partnership with Grupo Expansión

October 11, 2023

Global marketing technology firm Hivestack has announced its partnership with Grupo Expansión, a Latin American omnichannel media owner, for programmatic…

Boys & Girls Clubs team with Screenverse, partners in awareness campaign

October 10, 2023

Digital ad network Screenverse has announced its partnership with Boys & Girls Clubs of Greater Washington to increase awareness, donations, and volunteering…

Melrose Lights DOOH space debuts in LA

September 13, 2023

LA-based OOH media sales firm Kevani has announced "Melrose Lights," a DOOH ad space measuring approximately 600 square-feet located on Melrose Avenue…

Vistar announces retail media targeting solution

September 6, 2023

Vistar Media, a provider of technology solutions for programmatic DOOH advertising, announced today the launch of its retail media targeting solution designed…

Vistar launches certification program for pDOOH advertising

August 17, 2023

Media and advertising firm Vistar has launched "Accelerate: foundations of digital out-of-home," a certification program for programmatic digital out-of-home…

Talon aims for DOOH growth, announces SVP, client development

August 16, 2023

Todd Palatnek named as SVP Client Development at Talon. Image provided. DOOH firm Talon has announced its pick for SVP of client development as Todd…

Expert weighs in on TikTok's DOOH strategy

by Daniel Brown — Editor, Networld Media Group

August 16, 2023

Social media giant TikTok is making a bold foray into the digital out-of-home advertising market, according to a report from AdAge, with mixed reactions from…

Beeyond Media joins DPAA

August 14, 2023

Beeyond Media, which operates a supply side platform for DOOH advertising, has joined the Digital Place-based Advertising Association (DPAA) trade association…

QMS expands Australia DOOH network in Gold Coast

August 7, 2023

QMS, a DOOH firm based in Australia, has expanded its network in the Gold Coast with the conversion of 40 street furniture panels, bringing the full network to…

Intersection, Metrolink announce SoCal partnership

August 4, 2023

OOH advertising and technology firm Intersection has announced its partnership with SoCal rail line Metrolink in a three year contract with one two year…

Broadsign, illumin announce advertising partnership

August 3, 2023

DOOH ad tech firm Broadsign has announced its partnership today with illumin (formerly AcuityAds) to integrate Broadsign's supply side platform with illumin's…

Vistar Media reports significant Asia Pacific advertising growth

August 1, 2023

Vistar Media has reported 727 active advertisers using its DSP in the APAC region in H1 2023, marking 300% growth over the same period in 2022, according to a…

2023 OOH global revenue to surpass $40B

July 31, 2023

Tom Goddard, President, World Out of Home Organization. Image provided by WOO. OOH global revenue has surpassed $40 billion, according to the World…