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Wildstone expands Australian billboard portfolio

Photo: Wildstone

October 1, 2025

Wildstone has added nine Melbourne, Australia billboard faces to its portfolio. The addition, acquired from High Street Media, brings the total number of Australian assets to 71, according to a press release.

The 71 is comprised of 44 static and 27 digital billboards.

The new additions include three double-sided digital and static structures and three single-sided digital screens. Four of the six are super sites located along major arterial routes including the South Gippsland, Frankston and Princess Freeways. The fifth and sixth are spectacular sites, situated on the Metropolitan and Western Ring Roads.

"I was very happy with the way this transaction progressed with Wildstone, which handled every aspect of the deal expertly from start to finish. I'm proud of what we've achieved with these sites and believe they will continue to thrive under Wildstone's ownership," Jonathon Kouvelis, director at High Street Media, said in the release.

All assets are subject to long-term agreements with established billboard operators. ASX-listed oOh!media manages five of the sites, with Civic Outdoor operating the sixth.

Wildstone has more than 5,400 assets worldwide and entered the Australian market in May 2024.

"We're pleased to have completed another strategic transaction in Victoria as we continue to grow our footprint across the country," Noel Cook, managing director of Wildstone Australia, said in the release. "Reaching 71 billboard assets in just over a year reflects the strength of our approach and the response from billboard owners and landlords looking for long-term value. We remain focused on further acquisitions in both metropolitan and regional markets."