News

Vistar Media selects Chris Waterman as global director of publisher partnerships

November 30, 2018

Vistar Media, a programmatic DOOH technology provider, has selected Chris Waterman as director of publisher partnerships. Prior to joining Vistar, Waterman served as senior director of sales at Rubicon Project, where he led many DOOH efforts, according to a press release.

Publishers can use Vistar Media's platform to connect to buyers with exchange and private market places, according to the release.

"Chris' experience will play a critical role in helping us deepen our relationships with the world's leading out-of-home networks and develop innovative solutions to support their business needs, while fueling the exciting growth of our business as we expand into territories like U.K. and Europe," Michael Provenzano, CEO and co-founder of Vistar Media, said in the release.