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Visix digital signage creative takes home awards haul

Digital signage provider Visix Inc. announced it has won three Hermes Creative Awards and six Communicator Awards for its interactive wayfinding and video designs for digital signage.

May 8, 2015

Digital signage provider Visix Inc. announced it has won three Hermes Creative Awards and six Communicator Awards for its interactive wayfinding and video designs for digital signage. The Visix Creative Services offering has been expanded over the past three years to become one of the company's most profitable business units and has won more than 60 design awards to date, the company said.

Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional materials and programs, and emerging technologies, according to the Hermes Awards website. Entries come from corporate marketing and communication departments, advertising agencies, PR firms, graphic design shops, production companies, Web and digital creators and freelancers. The awards are administered and judged by the Association of Marketing and Communication Professionals.

The Communicator Awards is an international awards program "recognizing big ideas in marketing and communications" that was founded two decades ago and receives more than 6,000 entries from companies and agencies of all sizes, according to the Communicator Awards website. The Communicator Awards is sanctioned and judged by the Academy of Interactive and Visual Arts, an invitation-only group consisting of professionals from media, communications, advertising, creative and marketing firms. AIVA members include executives from organizations such as Conde Nast, Coach, Disney, The Ellen Degeneres Show, Estee Lauder, Lockheed Martin, MTV Networks, Pitney Bowes, Sotheby's Institute of Art, Time Inc, Victoria's Secret, Wired and Yahoo.

"We're honored to have been recognized across multiple categories by these two prestigious organizations," said Jill Perardi, creative services manager for Visix. "We put as much effort into the creative side of our business as we do the software side, and these awards are a testament to our striking a balance, and they honor our commitment to excellence for every project."

Visix took home Hermes Platinum Awards for its interactive signage with shuttle mapping for Virginia Commonwealth University's ALC Building, and its Smithton University interactive wayfinding demo. It also won a Hermes Gold for design and coding for Louisiana State University's HTML5 interactive wayfinding project.

The Louisiana State University and Smithton projects also won Communicator Awards of Distinction, as did an interactive wayfinding design for the University of Nevada, Las Vegas, and two Visix promotional videos. The company's interactive wayfinding design for Kent State University took an Award of Excellence from the Communicator Awards.

"The work entered in the 21st annual Communicator Awards serves as a true testament to the innovative ideas and capabilities of communications and marketing professionals around the world," said Linda Day, executive director of the Academy Interactive and Visual Arts. "Each year our entrants continue to amaze by reinventing the ways we communicate and market in an ever-changing industry."