News

UK Vets Live TV powered by signagelive cloud-based digital signage

March 27, 2012

Blackpool U.K.-based 21 Digital Signage is helping the veterinary industry to reach a captive audience of millions across the U.K. through its Vets Live TV, powered by signagelive's cloud-based digital signage solution, according to a release from signagelive.

Using signagelive, 21DS is able to deliver up-to-date news, ads and infotainment to hundreds of veterinary practices, the company said. More than 1,000 vets in the U.K. have seen the advantages of using digital signage to increase product and service sales inside their practices, and the Vets Live channel is being broadcast is more than 600 practices, according to the release. Vets Live clients include The Royal Veterinary College and many independently owned small-animal practices, as well as a full rollout over the next 12 months with the Medivet Veterinary group, and a recent 30-site installation with the XL Vets members.

The 21DS firm currently holds 200 signagelive licenses, but the network is set to double in the next year.

Nick Trachillis, 21DS finance director, said, "To build a name in the market we need a good level of service; with signagelive we can provide this and more, thanks to the software's flexibility and the fact that everything can be managed remotely. Signagelive's excellent technical support is also key for us and our clients."

Also, 21DS has recently inked a deal with CVS UK Ltd., one of the largest vet buying group companies in the U.K., with 226 surgeries, six diagnostic labs and one crematoria. Over the next 12 to 18 months, Vet Live will be expanding to another 250 to 300 sites.

"Vets under the CVS umbrella keep their company name, but CVS manages the practices' business, and is updating them using digital signage. We are installing an average of three screens a week for CVS," said Trachillis. "We are expecting to have 220 sites up and running by the end of this year."

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