Display Technology

Tom Keefe named sales director for Philips LED in North America

Photo: PPDS

July 24, 2026

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PPDS, the exclusive global provider of Philips Professional Displays and complementary solutions, has appointed Tom Keefe as director of sales dvLED North America.

Keefe's appointment will play an integral role in PPDS's continued growth trajectory and long-term ambitions in North America, according to a press release. He has a 23-year career in the AV industry, including the past seven years specializing exclusively in dvLED solutions.

Reporting to Senior Director North America, Bruce Wyrwitzke, his core responsibilities will include, among others, developing and defining PPDS's organizational sales structure and executing its go-to-market strategy.

"My goal as director of sales for DVLED is to leverage the premier reputation we have built and to expand our value to partners. I have always been impressed by Philips Professional Displays and the strong reputation the PPDS team has built in the AV industry. The company has a proud track record of continually offering innovative, leading-edge products designed for professional-grade applications. I'm excited that I get to be part of this fantastic team of professionals," Keefe said in the release.