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SnapAV snaps up digital signage provider SunBriteTV

SunBriteTV, a manufacturer of premium outdoor TV displays and digital signage solutions for residential and commercial applications, was acquired by SnapAV, a manufacturer and exclusive distributor of installation-friendly audio, video and CCTV products to residential and commercial AV integrators.

October 23, 2015

Intrepid Investment Bankers, a middle-market investment bank, today announced that its client, SunBrite Holding Corp. (SunBriteTV), a manufacturer of premium outdoor TV displays and digital signage solutions for residential and commercial applications, was acquired by SnapAV, a manufacturer and exclusive distributor of installation-friendly audio, video and CCTV products to residential and commercial AV integrators.

SunBriteTV was a portfolio company of Bunker Hill Capital, a Boston-based private equity investor in lower middle-market companies, and SnapAV is a portfolio company of General Atlantic LLC, a global growth equity firm.

"SunBriteTV pioneered the outdoor television category and has become the market leader behind its reputation for providing the highest quality all-weather, outdoor TVs to the residential, commercial and digital signage markets. We appreciate the opportunity to represent Bunker Hill and SunBriteTV in this important process, and we believe SunBriteTV is poised for transformational growth under the ownership of SnapAV," said Gary Rabishaw, managing director and co-head of the consumer and pro electronics practice at Intrepid.

"Our practice is devoted to working with the leading companies in the consumer and professional electronics markets. SunBriteTV spanned both markets, and we are pleased to have found the perfect partner that will accelerate SunBriteTV's growth," said Adam Abramowitz, senior vice president and co-head of the consumer and pro electronics practice at Intrepid.

In 2004 SunBriteTV launched what it says was "the world's first true outdoor TV." SunBriteTV models are designed, engineered and assembled in Thousand Oaks, California, and the company said its displays last for years in some of the harshest climates in North America. SunBriteTV is also the outdoor TV of choice for many professional sports stadiums, including Yankee Stadium, Gillette Stadium, Wrigley Field, Soldier Field, Marlins Park and many others, according to the announcement.

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