Display Technology

SNA Displays, Atlanta Braves upgrade video assets at Truist Park

Photo: SNA Displays

April 22, 2026

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SNA Displays, an LED video display manufacturer, and a major league baseball team, the Atlanta Braves, have teamed up to upgrade key large-format video assets in and around Truist Park in Atlanta ahead of the baseball season.

The video experience enhancements include the Delta Out-of-Town Scoreboard, an outfield LED ribbon board, and a refreshed video display at the Georgia Power Pavilion Stage in the ballpark's Plaza Green, according to a press release.

In addition to providing game footage, replays and player info, the video screen is a huge part of the Braves' fan engagement efforts, a fan favorite being the "Delta Doppelgänger" celebrity look-alike interaction.

The 10-mm Empire Exterior video board measures nearly 90 feet wide by 28 feet tall (2,752 x 840), more than 60% more pixel clarity than its 16 mm predecessor.

Directly beneath the Delta board is The Launching Pad, a hospitality area that features six private, open-air boxes. A SNA Displays' 200-level LED ribbon, also employing a 10 mm pixel pitch, runs along the fascia of The Launching Pad and measures approximately 66 feet long by 4 feet tall (2,000 x 120).

"The new Delta display and outfield ribbon are now in line with the look and feel of the in-bowl videoboards we added prior to the 2025 season," Barbara Barry, SNA Displays' director of sports and live events, said in the release.

SNA Displays also refreshed the LED display at the Georgia Power Pavilion Stage overlooking the Plaza Green, located steps outside of Truist Park's right field gate.

The 10-mm video screen is 20' wide x 11' tall (608 x 306) and will serve many purposes for the popular outdoor space which hosts live music, festivals, movie nights, farmer's markets and pet-friendly game viewing.