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Sign & Digital UK launches new Digital Signage Theatre

The Digital Signage Theatre will host a series of seminars across three days exploring the impact that digital signage is having on the industry, how it can complement traditional signage and what opportunities there are for incorporating it into signage projects.

April 13, 2016

Sign & Digital UK, the U.K. trade exhibition for the sign making, display solutions and digital printing industry, today announced the launch of a new Digital Signage Theatre ahead of its 2016 show. Sign & Digital UK returns to the NEC Birmingham next week from April 19-21.

The Digital Signage Theatre will host a series of seminars across three days, during which visitors can hear from speakers exploring the impact that digital signage is having on the industry, how it can complement traditional signage and what opportunities there are for incorporating it into signage projects. Speakers include Richard Westhead of One Digital Solutions, Pedro Lindsey of Beabloo, Josh Bunce of Inurface Media, Michael Gietzen from The Identity Group and Janice Fairfield from Fairfield Displays.

Rudi Blackett, event director for Sign & Digital UK, said: "Digital signage is a rapidly growing sector that presents a range of new business opportunities across a range of different sectors, and we have launched this theatre to help our visitors understand how they can benefit from this new area.

"From digital signage in retail outlets to directional signage in offices and public spaces, its unique ability to offer engaging, interactive and easily updated elements is an exciting addition to the more traditional signage offerings."

The Digital Signage Theatre is just one of several new show features, according to the announcement, including the "Become a wrap expert" workshop, which will be presented by Sign and Digital Materials Ltd and will feature a series of workshops and demonstrations delivered by global wrap trainers Justin Pate and Ole Solskin.

The show is free to attend for trade visitors, the announcement said. For more information and a current list of exhibitors, go to www.signanddigitaluk.com.