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Scala to showcase retail digital signage at London Digital Signage Week

May 5, 2017

Scala, a Stratacache company, plans to showcase its digital signage solutions at the London Digital Signage Week next week. The company will also discuss best practices for retailers to make the most out of digital technology, according to a press release.

Scala will be participating at a variety of events during the week, including the Retail Digital Signage Expo, May 8-9. At this event, it will display its self-ordering kiosk, interactive fitting room and smart mannequins.

"Scala's message to retailers is resonating with the marketing and innovation teams at an increasingly rapid pace – they can leverage digital to mimic the benefits of online shopping while treating in-store shoppers to a personal, memorable experience," Chris Riegel, CEO of Scala and Stratacache, said in the release. "RDSE is a great place to connect with these groups, showing how we help brands drive relevance by creating smarter, more personalized experiences."

Scala will also sponsor The Global Digital Signage Conference on May 11. At the event, Peter Cherna, CPO of Scala, will discuss insights and lessons of his 25 years of experience in the digital signage industry.