March 13, 2017
Samsung SDS Europe Ltd. has partnered with e-Spirit Inc. to deliver a digital signage content management solution. Samsung plans to use this partnership to offer content-as-a-service using the FirstSpirit Content Experience Hub, according to a press release.
Customers can use the FirstSpirit CaaS tool to deliver personalized content in multiple languages, and to perform real-time updates to content on digital signage in stores, banks, hotels and other locations.
"Demand for digital signage is expected to grow exponentially over the next five years, and with this partnership Samsung SDS is poised to firmly establish itself as a market leader," Udo Straesser, chief sales officer for e-Spirit, said in the release. "Content-as-a-Service is a game-changer that will put Samsung SDS's digital signage portfolio at the forefront of innovation. It's a smart choice for any company looking to influence customer buying behavior, regardless of location, and turn digital content into actual revenues."