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Queue-management specialist Tensator names new CEO

Tensator Group has announced the appointment of Ben Gale as its new CEO, with aims to increase the company's focus on technology, such as its Virtual Assistant digital signage and kiosk wayfinding solution.

March 3, 2015

Tensator Group, a global provider of queue-management and customer-journey solutions, has announced the appointment of Ben Gale as its new CEO, with aims to increase the company's focus on technology.

The leader and former vice president of payments, loyalty and insights provider The Logic Group, brings his experience in online and mobile retailing as well as consumer buying and payments technology to Tensator, where he plans to help the organization capitalize on its global sales growth, according to the announcement. Gale aims to have the company place a greater emphasis on its technology-based solutions for retail, transport, finance, healthcare and the public sector.

"I am honored to have the opportunity to lead Tensator at this pivotal time in the company's growth and in the industry," Gale said in the announcement. "With the increasing importance of smart devices, interactive digital signage, location-based services, beacon technology and amazing kiosk-based offerings, we are at the threshold of re-inventing queue management and redefining the customer journey space. I look forward to working with Tensator's world-class team as we continue to deliver the world's most advanced technology queue-management solutions."

Previous to his role at The Logic Group, Ben was the Western European regional vice president of NCR Corp., a global technology company that does business in 180-plus countries. Here he defined sales and growth strategy and built up a wealth of knowledge about the needs of customers within retail, financial, travel, foodservice and public organizations, the company said. 

Gale also spent more than a decade at Xerox, the global business services, technology and document management specialist, according to the announcement. During his time at the company, Ben progressed to the role of general sales and marketing manager for the Middle East and Africa.

"We are delighted to have brought on board someone of Ben Gale's caliber," said Karsten Langer, Tensator chairman and partner at The Riverside Company. "He brings a track record of success, and leadership skills that will help Tensator in its growth strategy as the company continues to advance its cutting-edge technology-based queue-management offerings. Tensator customers, partners and employees will benefit from his years of sales and marketing leadership along with his tech-focused experience."